The concept of a vast 'mating marketplace' driven by immediate value signals is a recent phenomenon. Evolutionarily, humans formed bonds based on long-term compatibility within small, familiar tribes, suggesting that today's dating apps create an unnatural and potentially detrimental dynamic.

Contrary to romantic narratives, men's decisions to commit are driven by a list of practical, factual criteria like compatible values, shared future direction, and productive communication. While important, feelings of 'love and connection' are not the primary factors that make someone the right person to marry.

Malala reconciled her feminist ideals with her desire for marriage by choosing a partner who shared her values. She concluded that individuals can redefine historically patriarchal institutions by creating new norms based on mutual respect and equality, rather than simply rejecting them outright.

Your choice of a life partner has a greater impact on your financial future than any career or investment. Financial incompatibility is the number one reason for divorce, underscoring that marriage is a financial contract at its core, where alignment on money matters more than romantic feelings for long-term stability.

Contrary to common advice, high expectations aren't inherently bad for marriage. They create a bifurcation: couples who invest enough to meet these expectations achieve unprecedented levels of fulfillment, while those who can't are often unhappier than couples from past eras with lower expectations.

Historically, people lived in communities with extended kin networks that met various social and emotional needs. Today, with the rise of the nuclear family and social isolation, individuals expect their romantic partner to be their stable companion, passionate lover, and entire support system—an impossible set of demands for one person to meet.

Psychologist Eli Finkel's "suffocation model" suggests contemporary couples expect their partners to provide not just love, but also personal growth and self-actualization—needs once met by an entire community. This overload of expectations can damage a relationship if not met with sufficient investment of time and energy.

A key expectation in modern relationships is the "Michelangelo effect," where individuals look to their partners to act as sculptors, helping to "unleash" the ideal, aspirational version of themselves. This dynamic shifts the focus of a relationship from mere companionship to active personal growth facilitation.

Traditional gestures like paying for a date can be reframed for modern contexts. The act is not about demonstrating greater wealth or assuming a provider role. Instead, it signals a willingness to offer service and dedicate one's resources to the other person, shifting the meaning from financial dominance to thoughtful generosity.