AI enables a fundamental shift in business models away from selling access (per seat) or usage (per token) towards selling results. For example, customer support AI will be priced per resolved ticket. This outcome-based model will become the standard as AI's capabilities for completing specific, measurable tasks improve.

AWS's marketplace for publishers isn't just an AI play. It's a strategic move to compete with CDN providers like Cloudflare by innovating its CloudFront service. It also aims to build goodwill with publishers, which benefits Amazon's massive and growing advertising business.

Standard SaaS pricing fails for agentic products because high usage becomes a cost center. Avoid the trap of profiting from non-use. Instead, implement a hybrid model with a fixed base and usage-based overages, or, ideally, tie pricing directly to measurable outcomes generated by the AI.

The dominant per-user-per-month SaaS business model is becoming obsolete for AI-native companies. The new standard is consumption or outcome-based pricing. Customers will pay for the specific task an AI completes or the value it generates, not for a seat license, fundamentally changing how software is sold.

The long-term monetization model for consumer LLMs is unlikely to be paid subscriptions. Instead, the market will probably shift toward free, ad- and commerce-supported models. OpenAI's challenge is to build these complex new revenue streams before its current subscription growth inevitably slows.

Stack Overflow structures its AI data licensing deals as recurring revenue streams, not one-time payments. AI labs pay for ongoing rights to train new models on the entire cumulative dataset, ensuring the corpus's value is monetized continuously as the AI industry evolves.

In the age of AI, software is shifting from a tool that assists humans to an agent that completes tasks. The pricing model should reflect this. Instead of a subscription for access (a license), charge for the value created when the AI successfully achieves a business outcome.

Instead of short-term data licensing deals, Perplexity is building a publisher program that shares ad revenue on a query-level basis. This Spotify-inspired model creates a long-term, symbiotic relationship, incentivizing publishers to partner with the AI platform.

OpenAI's Agent Builder could establish a middle market between free, ad-supported consumers and large enterprise API users. This "prosumer" tier would consist of power users willing to pay based on their consumption of advanced, automated workflows, creating a new revenue stream.