The internet's evolution from social networking (connecting with friends) to social media (broadcasting to followers) destroyed a valuable product category. This shift replaced genuine intimacy with performance, contributing to a global rise in loneliness and isolation as people stare at screens instead of connecting.

People feel lonely because they fill their finite capacity for social connection (Dunbar's number) with one-sided parasocial relationships from social media. These connections occupy mental "slots" for real friends, leading to a feeling of social emptiness in the real world.

Contemporary culture defines love based on personal feeling—a transactional state where one feels appreciated and comfortable. True love is about service, where the desire is to serve the other person, and the act of giving feels as good as receiving.

While utilitarian AI like ChatGPT sees brief engagement, synthetic relationship apps like Character.AI are far more consuming, with users spending 5x more time on them. These apps create frictionless, ever-affirming companionships that risk stunting the development of real-world social skills and resilience, particularly in young men.

The line between irony and sincerity online has dissolved, creating a culture of "kayfabe"—maintaining a fictional persona. It's difficult to tell if polarizing figures are genuine or playing a character, and their audience often engages without caring about the distinction, prioritizing the meta-narrative over reality.

Social media's business model created a race for user attention. AI companions and therapists are creating a more dangerous "race for attachment." This incentivizes platforms to deepen intimacy and dependency, encouraging users to isolate themselves from real human relationships, with potentially tragic consequences.

Unlike social media's race for attention, AI companion apps are in a race to create deep emotional dependency. Their business model incentivizes them to replace human relationships, making other people their primary competitor. This creates a new, more profound level of psychological risk.

A key expectation in modern relationships is the "Michelangelo effect," where individuals look to their partners to act as sculptors, helping to "unleash" the ideal, aspirational version of themselves. This dynamic shifts the focus of a relationship from mere companionship to active personal growth facilitation.

The 20th-century broadcast economy monetized aspiration and sex appeal to sell products. Today's algorithm-driven digital economy has discovered that rage is a far more potent and profitable tool for capturing attention and maximizing engagement.