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KKR pioneered the internal consulting model in 2000, creating a 'mini-McKinsey' for its portfolio. This was highly innovative but led to an SEC lawsuit over billing transparency. The settlement, while painful for KKR, created the regulatory playbook for how other firms could structure similar ops teams.
When entering private markets, Capital Group partnered with KKR rather than building a team internally. They reasoned that building from scratch would mean "practicing on your client's money" and distracting their core team. This decision prioritized delivering a proven solution over capturing 100% of the economic upside.
Ops teams structured as internal consulting groups have an incentive to maximize billable hours. This can lead them to 'find projects' or do a manager's job, which props up underperformers and masks fundamental problems from the investment team, who ultimately decides if that person should keep their job.
The GFC was a major catalyst for the growth of PE ops. As portfolio companies struggled, Limited Partners (LPs) grew concerned that traditional dealmakers lacked the skills to manage businesses through a crisis. This LP pressure forced firms to professionalize and build dedicated operations teams.
The number of operating partners in PE has tripled, but this can be counterproductive. Flooding a portfolio company with functional experts often leads to uncoordinated efforts and confuses management teams. The most effective approach is often more targeted, with a principle that sometimes the best action is no action at all.
To maximize value creation, young private equity firm Teopo Capital made a strategic decision to hire a full-time operating partner dedicated to portfolio companies before building out a fundraising team. This signals a deep commitment to hands-on operational improvement as their core strategy.
The consulting giant is shifting its business model from pure advisory work (fee-for-service) to an outcomes-based approach. McKinsey co-creates a business case with the client and contractually underwrites the results, aligning its incentives directly with client success.
The current trend of small and mid-size PE firms building large, siloed ops teams that mimic mega-funds is unsustainable. The speakers predict a market correction toward smaller, more effective, and more deeply integrated operating teams as firms and CEOs realize the current model is often inefficient.
Early PE was a "cottage industry" focused on finance. Now, with thousands of firms, the leading approach is hands-on business building and operational improvement, marking a fundamental shift in the industry's nature and a key to long-term success.
As PE ops became popular, a contrarian fundraising pitch emerged. Some firms argued against having an internal ops team, claiming their presence signals a lack of trust in the portfolio company's CEO and can hinder productivity. This positioned them as more 'hands-off' and management-friendly investors.
Council Capital intentionally uses the term 'toolkits' instead of 'playbooks.' This reflects a collaborative philosophy of equipping portfolio companies with tools and resources to solve unique problems, rather than dictating a one-size-fits-all strategy.