Motivation is highest at the beginning and end of a goal, creating a demotivating "middle problem" where we're most likely to quit. By breaking a year-long project into weekly milestones, you shorten this middle period from months to days, making you less likely to fall off track.

When facing a daunting task, quantify your resistance. Ask yourself if you can do 40 minutes, then 30, then 20, until you find a duration that feels achievable. This technique accommodates your resistance rather than fighting it, making it easier to start.

To sustain motivation for a new skill, the practice must be intrinsically rewarding. A guitarist struggled with a teacher focused on classical etudes but thrived with one who immediately taught her songs connected to her late father. The goal shifted from a future achievement to an immediate, emotionally fulfilling experience, making the practice itself the payoff.

The most nihilistic people can play video games for 16 hours straight. This isn't because they're lazy, but because reality often lacks the clear goals, feedback loops, and escalating challenges that make games compelling. Gamify your tasks to increase motivation.

Unlike instantly gratifying habits, effortful ones like exercise initially feel painful. This stress signals the body to upregulate its own feel-good neurotransmitters like dopamine in response. In effect, you are "paying for" your dopamine upfront with effort, leading to a delayed but sustainable reward.

To counteract the brain's tendency to habituate, intentionally break up positive experiences. Taking shorter, more frequent vacations or inserting breaks while listening to a favorite song resets your joy response, making each segment feel more novel and pleasurable than continuous consumption.

Instead of trying to suppress a bad habit, the key is to perform a positive, easy habit immediately after the unwanted behavior occurs. This leverages neuroplasticity by linking the trigger for the bad habit to a new, positive outcome, effectively rewriting the neural script over time.

Contrary to the 'no pain, no gain' ethos, science shows that finding a way to make goal pursuit pleasant is critical for long-term success. If you hate every second of a new habit, you will quickly quit. Following Mary Poppins' advice, adding 'a spoonful of sugar' dramatically improves outcomes.

Behavioral scientist Katie Milkman created a rule to only listen to her favorite 'lowbrow' audiobooks while at the gym. This technique, called 'temptation bundling,' links a desirable activity with a dreaded one, making you look forward to the chore and increasing consistency.