The primary reason people fail to delegate is the correct belief that they can do a task faster and better themselves the first time. The key is to accept this initial time cost as a necessary investment in long-term leverage and compounding efficiency, rather than a reason to avoid delegating.

Don't conflate confidence with self-assurance, which is the *accurate* assessment of one's skills. Many top performers downplay their expertise out of a false sense of humility. This incongruence can be misinterpreted by others as manipulation, confusion, or a risky inability to self-assess.

If your natural communication style can be misconstrued (e.g., direct, quiet, transactional), preface interactions by explicitly stating it. For example, "I tend to go straight to action mode." This provides crucial context, manages others' perceptions, and gives you permission to be authentic.

Empathetic salespeople often fail at prospecting because they project their own dislike of being interrupted onto potential clients. This creates cognitive dissonance, making them feel 'pushy' and causing them to avoid necessary outreach. Recognizing this projection is the first step to overcoming it.

Bravery isn't a permanent trait but a momentary act. Frame intimidating actions, like approaching a key prospect or asking a tough question, as something you only need to endure for a few seconds. This psychological trick makes it easier to overcome the initial fear and take the necessary leap.

The fear you feel before saying something difficult is a signal of its importance. Avoiding that conversation means you are prioritizing an imagined negative reaction over your own truth and the health of the connection. This avoidance is what allows resentment to build and ultimately damages relationships and organizations.

The feeling of being an "imposter" is often misinterpreted. It typically signals self-awareness about being new or inexperienced, not an intent to deceive. Recognizing this allows you to reframe the feeling as normal and reasonable, rather than a personal failing that requires self-flagellation.

Instead of trying to find the perfect words, preface difficult feedback by stating your own nervousness. Saying, "I'm nervous to share this because I value our relationship," humanizes the interaction, disarms defensiveness, and makes the other person more receptive to the message.

The well-intentioned question "How can I help?" puts the burden on the receiver to delegate. A far more valuable trait is proactively identifying needs and simply taking action—a "just do" mentality. This demonstrates a deeper understanding of team goals and removes cognitive load from leaders.