The oil industry's boom-bust cycle is self-perpetuating. Low prices cause companies to slash investment and lead to a talent drain as workers leave the volatile sector. This underinvestment, combined with natural production declines, inevitably leads to tighter markets and price spikes years later.

Despite healthy global oil demand, J.P. Morgan maintains a bearish outlook because supply is forecast to expand at three times the rate of demand. This oversupply creates such a large market imbalance that prices must fall to enforce production cuts and rebalance the market.

Contrary to bearish sentiment, oil demand has consistently exceeded expectations. The market's weakness stems from a supply glut, primarily from the Americas, which has outpaced demand growth by more than twofold, leading to a structural surplus and significant inventory builds.

Commodity supercycles are characterized by violent price spikes and crashes. This extreme volatility deters the long-term capital investment required to increase supply. Fear of another collapse prevents producers from expanding, thus ensuring the cycle of scarcity and price explosions continues.

Normally, high prices signal producers to increase supply. However, cattle ranchers, having experienced a sudden price collapse in 2015 after a period of record highs, no longer trust that current high prices will be sustained. This boom-bust memory breaks the typical economic supply-response cycle.

Despite record-high commodity prices, mining and energy companies are hesitant to invest in new production. Shareholders, scarred by past value destruction from over-investment, are demanding capital discipline. This investor-led constraint stifles the natural market supply response.

The market has a natural floor. For U.S. shale, a WTI price of $47 represents a zero-return level where drilling and completions halt. For Russia, a Brent price below $42 means operators face negative margins, forcing well shut-ins and providing a backstop against a complete price collapse.

Despite producing as much oil as it consumes, the US is not immune to price shocks. Consumers cut spending immediately, while producers delay new investment due to price uncertainty. This timing mismatch ensures oil shocks remain a net negative for the US economy over a 12-18 month horizon.

Despite a compelling fundamental story for commodities, significant capital has not entered the sector. Investors, scarred by past downturns and drawn to high returns in tech, are hesitant to fund new production. This capital starvation is the core reason the supply crunch will likely worsen.