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Private equity firms often hire a strategic CFO for a portfolio company but fail to ensure basic operating procedures are in place. This forces the high-level executive to spend their time on tactical fire-fighting and spreadsheet management, neutralizing their strategic value. The foundation must be built first.
While bookkeepers are essential, a CEO cannot completely outsource their awareness of the company's core financial health. You must personally understand gross revenue, net revenue, and profit to make informed strategic decisions before seeking support.
Before pursuing complex strategies, the most effective starting point for value creation in smaller businesses is a deep dive into cost accounting. This foundational work, often neglected due to its difficulty, reveals precisely where margins are made and destroyed, which then informs all subsequent strategic decisions.
PE investors often fail to unlock a portfolio company's full potential by only interacting at the board level. Engaging deeper with operational leadership is crucial to understand the team's true quality and identify opportunities to transform the value proposition, which are often missed from the boardroom.
To maximize value creation, young private equity firm Teopo Capital made a strategic decision to hire a full-time operating partner dedicated to portfolio companies before building out a fundraising team. This signals a deep commitment to hands-on operational improvement as their core strategy.
Unlike a line manager who can train direct reports in a specific function, a CEO hires experts for roles they themselves cannot perform (e.g., CFO). A CEO's time spent trying to 'develop' an underperforming executive is a misallocation of their unique responsibilities, which are setting direction and making top-level decisions.
Early founders resist basic financial or HR controls as 'big company stuff.' However, these systems prevent avoidable, costly mistakes, much like car brakes don't just slow it down but enable it to safely travel at higher speeds, as illustrated by a former CFO.
Many leaders hire ops personnel to "clean up the mess." However, without a strategic mandate to fix the root data architecture, these hires often get stuck in a perpetual cycle of data cleanup, reinforcing the broken, legacy system they were brought in to solve.
Getting approval for an operations hire is difficult because they aren't directly tied to new revenue. Instead of a vague promise of "efficiency," build a business case by quantifying the cost of a broken process—like a high lead disqualification rate—and show how the hire will unlock that hidden pipeline.
Operating partners add maximum value when involved pre-acquisition. They should help shape the value creation plan and deal thesis from the start, rather than being brought in post-close simply to execute a plan others have created.
Post-acquisition by a private equity firm, financial visibility for product and line managers is often deliberately reduced. Pricing decisions are centralized at the corporate level, removing autonomy and making it impossible for product managers to strategically influence this critical function.