Multi-agent systems work well for easily parallelizable, "read-only" tasks like research, where sub-agents gather context independently. They are much trickier for "write" tasks like coding, where conflicting decisions between agents create integration problems.

Instead of static documents, companies can embed their strategy into an AI agent. This agent assists in planning, identifies cross-departmental conflicts, and can be queried in real-time during decision-making to ensure constant alignment, making strategy a dynamic part of daily operations.

To build a useful multi-agent AI system, model the agents after your existing human team. Create specialized agents for distinct roles like 'approvals,' 'document drafting,' or 'administration' to replicate and automate a proven workflow, rather than designing a monolithic, abstract AI.

True Agentic AI isn't a single, all-powerful bot. It's an orchestrated system of multiple, specialized agents, each performing a single task (e.g., qualifying, booking, analyzing). This 'division of labor,' mirroring software engineering principles, creates a more robust, scalable, and manageable automation pipeline.

When building Spiral, a single large language model trying to both interview the user and write content failed due to "context rot." The solution was a multi-agent system where an "interviewer" agent hands off the full context to a separate "writer" agent, improving performance and reliability.

Building a single, all-purpose AI is like hiring one person for every company role. To maximize accuracy and creativity, build multiple custom GPTs, each trained for a specific function like copywriting or operations, and have them collaborate.

Moving beyond isolated AI agents requires a framework mirroring human collaboration. This involves agents establishing common goals (shared intent), building a collective knowledge base (shared knowledge), and creating novel solutions together (shared innovation).

An effective multi-agent system assigns distinct roles (e.g., researcher, brand voice, skeptic) and orients all work around a single, clear company objective, or "North Star," to ensure alignment and prevent idle cycles.

The next evolution for autonomous agents is the ability to form "agentic teams." This involves creating specialized agents for different tasks (e.g., research, content creation) that can hand off work to one another, moving beyond a single user-to-agent relationship towards a system of collaborating AIs.