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True 'mentor magnets' never send generic emails asking someone to be their mentor. Instead, as demonstrated by Cody Coleman reaching out to Angela Duckworth, they display curiosity, show deep preparation, express gratitude, and actively volunteer to help with a project the mentor is already working on. This low-friction collaboration transforms a brief interaction into a lasting, high-value developmental relationship.
Cold-emailing top executives for mentorship has a near-zero success rate. A better strategy is to study your idols from afar but seek direct guidance from professionals two tiers above you. They are more accessible, flattered to be asked, and your hit rate will be 10x higher.
Instead of asking for a favor, Michelle Khare initiated a relationship with creator Hank Green by asking a deep, personal question about his childhood inspiration. The thoughtful, non-transactional approach earned a multi-page reply and stood out from typical networking requests.
To build relationships with potential mentors or sponsors, replace the extractive ask of "Will you mentor me?" with the value-added offer of "How can I help you?". This non-transactional approach demonstrates your worth, builds genuine rapport, and makes influential people want to invest in your career.
The best way to secure a mentor is not to ask for mentorship, which can feel like a burden. Instead, proactively offer to help them with their work. This demonstrates your value and builds a natural relationship that organically evolves into a mentorship.
A formal "mentor" title is unnecessary for learning. You can gain a mentor by simply following someone's work, absorbing their content, and applying their lessons. As Casey Patterson noted, her mentor didn't even know she was a mentee at first, flipping the traditional script on its head.
Young professionals often approach mentorship as extraction—trying to 'download a brain.' Cassel argues this is unattractive. The right way, as he did with his mentor, is to repeatedly and proactively add value without asking for anything. Eventually, the accomplished person feels compelled to reciprocate, and a natural mentorship forms.
Busy, successful people mentor others because they find joy in watching that person grow. Mentees must show they are applying the advice and getting results. This demonstrates a return on the mentor's time and emotional investment, ensuring their continued engagement.
When reaching out to a potential mentor, go beyond their professional history. Michal Preminger advises doing 'serious research' to find a personal commonality that can create genuine chemistry, making the mentor want to invest their time long-term, not just for a single 30-minute call.
To get a mentor's attention, don't just ask for their time. Instead, first provide tangible value to them. Research stocks they own, find incremental information through scuttlebutt, and share it. By adding value to their process first, you create a dynamic where they feel compelled to reciprocate and help you.
Snowflake's Head of ABM, Casey Patterson, landed her mentor by cold-messaging an industry leader with a concrete request: "rip up my decks." This approach provides immediate value and a clear purpose for the interaction, unlike a vague ask to "be my mentor."