A neuroimaging study found that when people feel their partner contributes to their "self-expansion" (making them feel more capable and positive about themselves), brain areas for assessing attractiveness are less active when they view alternative partners. A partner's praise can literally make others seem less appealing.

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Relationship satisfaction can be improved with small cognitive shifts called "love hacks." These involve changing one's internal narrative rather than external realities, such as adopting a "growth mindset" about compatibility or reinterpreting a partner's negative behavior more charitably (e.g., as situational rather than characterological).

The feelings of love and attachment arise from three collaborating neural circuits: the autonomic nervous system (our physiological state), empathy circuits (our ability to match another's state), and, surprisingly, circuits associated with positive delusions—the belief that our partner is uniquely special and irreplaceable.

A specific set of 36 questions progressing in emotional depth can make strangers feel attached or in love. This process works not by magic, but by creating a shared, vulnerable narrative. Listening to this narrative causes the participants' autonomic nervous systems (e.g., heart rates) to synchronize, a biological hallmark of bonding.

Contrary to the belief that personal growth shrinks your dating pool, developing self-compassion expands it. As you stop judging your own flaws and complexities, you naturally stop judging them in others. This increases your capacity to love people for who they truly are, flaws and all.

People with low self-esteem often only want partners who don't want them. If someone kind and available shows interest, their good judgment is questioned ('there must be something wrong with you'). Conversely, a disinterested person's rejection validates their negative self-view, making that person seem more valuable.

Men aren't looking for a partner who mirrors their own strengths. Instead, they search for someone with complementary skills and attributes that alter and enhance their own potential, much like a star quarterback seeks a star receiver. Criticizing a man for not having her strengths is deeply counterproductive.

An extreme crush on someone is often not about them, but about a "misplaced ambition." We see traits in them that we feel we lack (e.g., confidence, talent), and their acceptance of us feels like a validation of our own perceived shortcomings.

To maintain relationship stability, people in committed relationships unconsciously deploy a 'pro-relationship bias.' They automatically perceive attractive alternative partners as less appealing than they actually are. This psychological defense mechanism downgrades temptations and helps insulate the relationship from outside threats.

Men distinguish between sexual attraction (which inspires 'taking') and charm (which inspires 'giving'). The most charming qualities in a woman are self-confidence, authenticity, passion, and crucially, receptivity—the ability to receive a man’s contributions, which creates a powerful desire for him to provide and protect.

Compliments are a tool for self-conditioning, not just validation for your partner. By making a habit of saying positive things out loud, you reinforce your own brain's neural pathways for appreciation and happiness, strengthening your experience of the relationship.

Feeling "Self-Expansion" from a Partner Physiologically Reduces Attraction to Others | RiffOn