AI has made knowledge—the ability to produce information—cheap and accessible. The new currency is wisdom: knowing what matters, where to focus, and how to find purpose. This shifts the focus of work and education from learning facts to developing critical thinking, empathy, and judgment.

Axios CEO Jim VandeHei argues that while costs for top reporting talent will rise, specialized media will become more profitable. This is because AI will drastically reduce all other operational costs—like distribution, marketing, and back-end technology—freeing up capital for core talent.

In the 20th century, careers like investment banking thrived on networks ("who you know"). The internet made expertise discoverable, shifting value to "what you know" roles like hedge fund managers and AI engineers. This trend continues, making deep knowledge more valuable than a good rolodex.

Instead of choosing a career based on its perceived "safety" from AI, individuals should pursue their passions to quickly become domain experts. AI tools augment this expertise, increasing the value of experienced professionals who can handle complex, nuanced situations that AI cannot.

As AI drives the cost of content creation to zero, the world floods with 'average' material. In this environment, the most valuable and scarce skill becomes 'taste'—the ability to identify, curate, and champion high-quality, commercially viable work. This elevates the role of human curators over pure creators.

As AI commoditizes execution and intellectual labor, the only remaining scarce human skill will be judgment: the wisdom to know what to build, why, and for whom. This shifts economic value from effort and hard work to discernment and taste.

AI is commoditizing knowledge by making vast amounts of data accessible. Therefore, the leaders who thrive will not be those with the most data, but those with the most judgment. The key differentiator will be the uniquely human ability to apply wisdom, context, and insight to AI-generated outputs to make effective decisions.

AI will commoditize the *act* of creating content (the 'doing'). The value will shift entirely to the *idea* behind the content (the 'thinking'), making strategic creativity the most valuable skill.

The internet leveled the playing field by making information accessible. AI will do the same for intelligence, making expertise a commodity. The new human differentiator will be the creativity and ability to define and solve novel, previously un-articulable problems.