To compete without a track record, Lux Capital built tangible, non-clichéd value-adds out of necessity, including a public policy group to influence non-dilutive government grants for their portfolio companies.
Josh Wolf credits his cynical, "squinty-eyed" worldview from growing up around Coney Island's "carnival barkers" and "hucksters" as a crucial skill for distinguishing brilliant founders from frauds in venture capital.
To cut through complexity when evaluating a new thesis, Josh Wolf uses the blunt, two-word question, "What sucks?" This approach led Lux Capital to identify nuclear waste as the core problem and investment opportunity in the nuclear industry.
Lux Capital's founding success is attributed to the yin-yang dynamic between its co-founders: one an optimist who invents the "airplane" by seeing the best in outcomes, the other a cynic who invents the "parachute" by mitigating risk.
Instead of predicting specific companies, identify irreversible macro-trends, or "directional arrows of progress." Examples include the move towards higher energy density (carbohydrates to uranium) or more compact data storage (spinning drives to flash). Investing along these inevitable paths is a powerful strategy.
Lux Capital considers one of its 3.5x return investments a failure. Despite making money for LPs, the success was due to favorable deal terms and liquidation preferences, not the company hitting its ambitious goals. This highlights the importance of evaluating the investment process, not just the financial outcome.
The pattern of explosive growth followed by sharp consolidation seen in new industries (e.g., airlines, biotech) is identical to how the human brain develops: an initial overproduction of neural connections followed by a "pruning" of unused ones. This biological analogy can predict industry consolidation.
The most potent source of new, truly cutting-edge investment opportunities isn't inbound emails or demo days, but rather the networks of the exceptional founders and scientists you've already backed. These individuals are at the frontier and can identify the next wave of talent.
Disagreeing with Peter Thiel, Josh Wolf argues that studying people who made willful mistakes is more valuable than studying success stories. Analyzing failures provides a clear catalog of what to avoid, offering a more practical and robust learning framework based on inversion.
Bill Conway of The Carlyle Group challenged Lux Capital's founders with two critical questions: Why does the world need another venture fund, and what will be your durable competitive advantage against giants like Sequoia and Kleiner? Answering these defined their strategy.
To foster contrarian thinking and prevent groupthink, Lux Capital allows each investment partner one "silver bullet" per fund. This enables a partner with deep conviction to make an investment even without team consensus, mitigating the risk of missing a brilliant, non-obvious opportunity.
Slime mold spreads out when resources are abundant but recongeals when scarce. Similarly, when capital is cheap, talent spreads into startups. Businesses profiting from this boom (e.g., co-working spaces) face massive downside operating leverage when capital tightens and the "slime mold" of talent retracts to safer jobs.
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