Stablecoins will likely enter the US market not through domestic retail payments, but via international network effects, similar to WhatsApp. Initial US users will be those interacting with the global economy, and adoption will spread inward as these cross-border connections become more common.
The overwhelming dominance of USD-backed stablecoins (95%+) isn't just about market maturity. It reveals a global preference for dollars that was previously constrained by physical and regulatory friction. In a digital, open environment, users in emerging markets overwhelmingly choose dollars.
Stablecoin market growth isn't driven by a single factor. Analysis reveals it has been fastest during periods when both Bitcoin prices and the broad US dollar index are appreciating simultaneously. This dual correlation points to a specific macro environment that is most conducive to stablecoin adoption.
Widespread adoption of blockchain, particularly stablecoins, has been hindered by a "semi-illegal" regulatory environment in the U.S. (e.g., Operation Chokepoint). Now that this barrier is removed, major financial players are racing to integrate the technology, likely making it common within a year.
Stablecoin adoption by U.S. entities merely shifts existing dollar assets from bank deposits or money market funds. True new demand for the U.S. dollar only materializes when foreign households or corporates convert their local currencies into dollar-backed stablecoins for the first time, creating a net FX conversion.
The stablecoin market is mature, so new entrants cannot compete on technology alone. To succeed, they must be launched by an entity with a massive built-in user base, such as a social media giant or a large multinational, making standalone stablecoin startups effectively zeros.
Western teams often focus on technology, but the highest-volume users of real-world crypto applications like stablecoins and perpetuals are in Asia and Latin America. Their adoption patterns—not theories from New York or Silicon Valley—dictate which solutions ultimately succeed.
Before stablecoins, launching financial services in N countries required N² unique integrations. Now, companies can build on a single dollar-stablecoin standard and instantly operate globally. Adding other local stablecoins becomes a simple N-style addition, radically simplifying global expansion.
As foreign nations sell off US debt, promoting stablecoins backed by US Treasuries creates a new, decentralized global market of buyers. This shrewdly helps the US manage its debt and extend the life of its reserve currency status for decades.
Stablecoins are being framed as a geopolitical tool for US monetary influence. By providing global citizens with easy access to a digital dollar, they effectively 'vampire attack' and extract capital from other nations' monetary systems, reinforcing US dollar hegemony and prompting capital controls from countries like the UK.
The high profits enjoyed by stablecoin issuers like Tether and Circle are temporary. Major financial institutions (Visa, JPMorgan) will eventually launch their own stablecoins, not as primary profit centers, but as low-cost tools to acquire and retain customers. This will drive margins down for the entire industry.