CEOs should not underestimate the power of their attention. A single, specific compliment on a junior employee's work can fuel that person's drive for months or even a year. This is a high-leverage leadership tactic, especially in remote or scaling companies.

When high performers undermine culture despite receiving top accolades and compensation, it's often a cry for personal recognition. They may not want another trophy; they want a leader to take them to lunch and sincerely say, "We love you. You're amazing."

Lloyd Blankfein argues that gaining the genuine support of your team ("managing down") is more critical for success than pleasing those above you. An empowered team will proactively help you succeed, which is more valuable than superiors merely hoping you succeed.

Steve Garrity's battle with cancer instilled a profound sense of empathy. He applies this to leadership by focusing on developing his team for their own success, even if it means they eventually leave. This "paying it forward" mindset is a direct result of the support he received during his illness, turning personal adversity into a professional strength.

Consistently investing in your team on a personal level builds a reservoir of trust and goodwill called "emotional equity." This makes them more receptive to difficult changes like price increases or new strategies, as they believe you have their best interests at heart.

Your ability to serve clients depends on your internal team. Sales pro Steve Munn built strong relationships with his distribution center staff, treating them with respect ("more with sugar than you do with salt"). This rapport ensured they would go the extra mile for his clients during critical moments.

A manager's personal investment in an employee's well-being, like loaning money for an apartment, can create profound loyalty. It demonstrates belief in the person beyond their immediate performance, which is more motivating than any professional incentive and shows that business is ultimately about people.

Leaders who use public platforms to specifically name and praise behind-the-scenes contributors build a stronger, more motivated team. This public acknowledgment demonstrates that all roles are integral and valued, fostering a culture where people feel seen and are motivated to contribute at a high level.

A manager's most impactful moment can be demonstrating belief in an employee before they've earned it. MongoDB's Cedric Pech recounts how his first manager gave him a personal loan when he was about to quit. This gesture, showing more belief in him than he had in himself, created unbreakable loyalty and motivation.