Career progression in product follows a skills pyramid: ICs (market), Directors (people), VPs (strategy), and CPOs (business vision). To get promoted, you must demonstrate proficiency in the skills required for the next level before you officially have the title.

To break into AI product management, avoid giant leaps. Instead, move adjacently by leveraging your unique background. For example, a professional with experience in hearing aids is a perfect fit for a PM role on Apple's AirPods hearing aid feature. Your domain expertise is a powerful, non-obvious differentiator.

Career growth isn't just vertical; it can be more powerful laterally. Transferring skills from one industry to another provides a unique perspective. For example, using music industry insights on audience behavior to solve a marketing challenge for a video game launch.

The journey from individual contributor to VP of Product at Descript wasn't about formal promotions. Instead, it was a gradual process of adding so much value in product discussions that she was invited into progressively more strategic meetings. When you're consistently indispensable in "the room," you eventually belong there permanently.

A zigzag career path across diverse but adjacent roles (e.g., sales, operations, project management) provides a broader, more holistic business awareness. This cross-functional experience is more valuable for senior strategic roles than a narrow, linear progression up a single ladder.

As you move up the product ladder, your strategic time horizon expands. ICs and Directors focus on quarters, VPs on the year, and CPOs must own the 3-5 year vision. Thinking long-term is a core CPO responsibility that no one else in the product organization will own.

A linear career path is not required for success. Businesses ultimately value high performers who demonstrate an ownership mentality and consistently drive impact. Focusing on helping the business win creates opportunities to move across roles and industries, making your journey more valuable.

In a fast-moving environment, rigid job descriptions are a hindrance. Instead of hiring for a specific role, recruit versatile "athletes" with high general aptitude. A single great person can fluidly move between delivery, sales, and product leadership, making them far more valuable than a specialist.

To deliver a high-stakes project on a tight deadline, an engineer took on product management responsibilities like defining scope and getting alignment. This ability to resolve ambiguity outside of pure engineering, which he calls the "product hybrid archetype," is a key differentiator for achieving senior-level impact.