Combat strategic complexity by creating a one-page plan. This document connects your highest-level vision and values to tactical quarterly goals in a clear cascade (Vision -> Strategy/KPIs -> Annual Goals -> Quarterly Goals). This simple, accessible artifact ensures universal alignment and clarity on how individual work ladders up.

Just like in venture capital, personal and professional goals often follow a power law. Each month or quarter, one single accomplishment is typically worth more than all others combined. The key is to identify that 'one thing' and go all-in on it, rather than diluting focus across a long list of lesser goals.

If a team is constantly struggling with prioritization, the root cause isn't poor task management; it's the absence of a clear, unifying strategy. A strong, insight-based strategy makes prioritization implicit, naturally aligning the organization and reducing distractions.

A common leadership mistake is setting impossible goals. This often stems from a flawed planning process that doesn't clearly distinguish between aspirational "stretch" goals and committed "planned" goals. Without this clarity, especially in financial planning, teams are set up for failure.

Contrary to keeping targets private to avoid failure, entrepreneur Mark Laurie advocates for announcing huge goals publicly. This act forces the team to reverse-engineer a plan, aligns stakeholders on the ultimate prize, and increases the probability of achievement—making the risk of public failure worth it.

Vague goals like "get better" lack emotional weight. Creating precise, detailed goals—like "add 50 qualified opportunities by March 31st"—fosters a strong psychological and emotional connection to the outcome. This attachment is crucial for maintaining motivation and overcoming obstacles.

Generic values like "Speed" are meaningless because no one disagrees with them. To make a value impactful, embed its inherent trade-off into the statement, like Facebook's "Move Fast and Break Things." This acknowledges what you are willing to sacrifice, making the value a unique and actionable strategic choice.

Instead of adding more goals, use a three-part filter to audit them. A goal must support your nervous system (peace), meaningfully advance the business (profit), or align with your desired impact (purpose). This ruthless audit eliminates energy-draining tasks that were never truly yours.

Don't build a feature roadmap and then write OKRs to justify it. Instead, start with the outcome you want to achieve (e.g., "move metric X to Y"). This frames all features as experiments designed to hit that goal, empowering teams to kill features that don't deliver value.