The printing press wasn't conceived for Bibles or intellectual enlightenment. It was a commercial hustle by Gutenberg to automate the production of "indulgences"—paid certificates from the Catholic Church promising salvation. The press solved a production bottleneck for a highly profitable product.

Intel's team viewed their first microprocessor as an incremental improvement for building calculators, not a world-changing invention. The true revolution was sparked by outsiders who applied the technology in unforeseen ways, like building the first personal computers. This highlights that creators often cannot predict the true impact of their inventions.

Protestantism offered a direct route to heaven through good deeds and faith, eliminating the need to pay the Catholic Church for "indulgences." This reframes a major religious schism as an appealing financial proposition for a populace being heavily taxed for salvation.

The Church has a tradition of embracing technological progress, from monks copying books to using the printing press and radio. The slow adoption of the internet is seen as an exception they are now trying to correct with AI.

A key transformative act of the Reformation was Martin Luther's push for clergy to marry. This dethroned the celibate monk as the pinnacle of Christian devotion and elevated the married pastor and his family as the new, accessible model for all believers to emulate.

The current era of tribal, narrative-driven media mirrors the pre-Enlightenment period of vicious religious wars fueled by moral certainty. The historical Enlightenment arose because society grew exhausted by this violence, suggesting that a return to reason and impartiality may only follow a similar period of societal burnout.

Major innovations are often driven by simple greed, not lofty ideals. Gutenberg, a "grifter" obsessed with getting rich, secured his initial funding from the Catholic Church to mass-produce "letters of indulgence"—effectively selling tickets to heaven.

The printing press, a technology financed by the Catholic Church to solidify its power, was weaponized by Martin Luther to dismantle that same power. By printing pamphlets with bullet-pointed arguments, he bypassed the establishment's information monopoly, acting as the first mass-media disruptor.

The printing press didn't just spread information; it forged modern nations. By concentrating publishing in major cities, it standardized local vernaculars (e.g., Parisian French), creating linguistic communities that became the foundation for national identity and replaced the pan-European Latin elite.