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A subtle psychological tactic is to give someone a positive label you want them to embody. For example, saying to a recruiter, "I appreciate you being an advocate for me," makes it psychologically harder for them to act against your interests.

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To build relationships with potential mentors or sponsors, replace the extractive ask of "Will you mentor me?" with the value-added offer of "How can I help you?". This non-transactional approach demonstrates your worth, builds genuine rapport, and makes influential people want to invest in your career.

Instead of just preparing answers, identify the top reasons you might be rejected (e.g., age, inexperience, culture fit). Then, develop creative, tangible solutions to address each risk before it's raised, turning potential weaknesses into demonstrations of strategic thinking.

Tasked with gathering user feedback in a mall for a job interview, the speaker failed with a product-centric pitch. He succeeded by reframing the request as a personal, empathetic plea: "I'm on a job interview... Would you do that just so I can get this job?" This leveraged social goodwill over transactional value.

Influential people are instinctively inclined to help those they perceive as "insiders." To gain their support, find a way to become part of their tribe. This can be through shared groups, interests, or backgrounds, leveraging the human instinct to support one's own.

When a recruiter or hiring manager reaches out, your first discovery question should be, "What was it about my profile that led you to want to book time with me?" Their answer reveals the specific problem they think you can solve, allowing you to immediately focus your narrative on their highest-priority need.

Don't start an interview on the back foot by reciting your resume. Immediately reframe the conversation by asking what about your background excited them. This forces them to reveal their needs and shifts the dynamic to a consultation, not an interrogation.

People determine your character by observing your interactions with those who seemingly can't advance your career, like service staff. Acknowledging and thanking a podcast producer or an AV technician is an 'absurdly' small act that provides a powerful, memorable shortcut for others to understand your entire character.

When you ask someone for help and they agree, they become emotionally invested in your career. This transforms them into stakeholders in your success, making them more likely to support you in the future. It builds a loyal advisory board, one coffee meeting at a time.

To effectively secure introductions to other stakeholders, frame your request with the phrase, "I need your advice on this." This approach invokes the psychological principle of reciprocity, making the person more inclined to help. It positions them as a valued advisor rather than a gatekeeper, dramatically increasing the probability of a warm referral.

Standard reference checks yield polite platitudes. To elicit honesty, frame the call around the high stakes for both your company and the candidate. Emphasize that a bad fit hurts the candidate's career and wastes everyone's time. This forces the reference to provide a more candid, risk-assessed answer.