To discover high-value AI use cases, reframe the problem. Instead of thinking about features, ask, "If my user had a human assistant for this workflow, what tasks would they delegate?" This simple question uncovers powerful opportunities where agents can perform valuable jobs, shifting focus from technology to user value.

Don't worry if customers know they're talking to an AI. As long as the agent is helpful, provides value, and creates a smooth experience, people don't mind. In many cases, a responsive, value-adding AI is preferable to a slow or mediocre human interaction. The focus should be on quality of service, not on hiding the AI.

The next wave of consumer AI will shift from individual productivity to fostering connectivity. AI agents will facilitate interactions between people, helping them understand each other better and addressing the core human need to 'be seen,' creating new social dynamics.

Superhuman designs its AI to avoid "agent laziness," where the AI asks the user for clarification on simple tasks (e.g., "Which time slot do you prefer?"). A truly helpful agent should operate like a human executive assistant, making reasonable decisions autonomously to save the user time.

The primary interface for AI is shifting from a prompt box to a proactive system. Future applications will observe user behavior, anticipate needs, and suggest actions for approval, mirroring the initiative of a high-agency employee rather than waiting for commands.

The most effective application of AI isn't a visible chatbot feature. It's an invisible layer that intelligently removes friction from existing user workflows. Instead of creating new work for users (like prompt engineering), AI should simplify experiences, like automatically surfacing a 'pay bill' link without the user ever consciously 'using AI.'

A tangible way to implement a "more human" AI strategy is to use automation to free up employee time from repetitive tasks. This saved time should then be deliberately reallocated to high-value, human-centric activities, such as providing personalized customer consultations, that technology cannot replicate.

Financial support (UBI) is insufficient for a thriving populace. The real safety net in an AI-driven world is a 'Universal Basic AI'—a personal, sovereign AI agent that acts in the user's best interest. This provides capability and access to resources, ensuring individuals are empowered, not just subsidized.

Generic AI tools provide generic results. To make an AI agent truly useful, actively customize it by feeding it your personal information, customer data, and writing style. This training transforms it from a simple tool into a powerful, personalized assistant that understands your specific context and needs.