As AI automates time-consuming tasks like data analysis, requirement writing, and prototyping, the product manager's focus will shift. More time will be spent on upstream activities like customer discovery and market strategy, transforming the role from operational execution to strategic thinking.

AI automates tactical tasks, shifting the PM's role from process management to de-risking delivery by developing deep customer insights. This allows PMs to spend more time confirming their instincts about customer needs, which engineering teams now demand.

AI tools are blurring the lines between product, design, and engineering. The future PM will leverage AI to not only spec features but also create mockups and even write and check in code for smaller tasks, owning the entire lifecycle from idea to delivery.

As AI becomes foundational, the PM role will specialize. A new "AI Platform PM" will emerge to own core infrastructure like embeddings and RAG. They will expose these as services to domain-expert PMs who focus on user-facing features, allowing for deeper expertise in both areas.

AI's rapid capability growth makes top-down product specs obsolete. Product Managers now work bottoms-up with engineers, prototyping and even checking in code using AI tools. This blurs traditional roles, shifting the PM's focus to defining high-level customer needs and evaluating outcomes rather than prescribing features.

AI won't replace product managers but will elevate their role. PMs will shift from executing tasks like financial forecasting to managing a team of specialized AI agents, forcing them to focus on high-level strategy and assumption-checking.

AI's value for PMs is augmentation, not replacement. By automating tactical tasks that consume most of a PM's day (e.g., "six out of eight hours"), AI frees up critical capacity for higher-level strategic, creative, and innovative work—the core functions of a product leader.

The rise of AI tools isn't replacing the PM role, but transforming it. PMs who embrace an "AI-enhanced" workflow for research, docs, and prototyping will gain a massive productivity advantage, ultimately displacing those who stick to traditional methods.

AI's rise means traditional product roles are merging. Instead of identifying as a PM or designer, focus on your core skills (e.g., visual aesthetics, systems thinking) and use AI to fill gaps. This 'builder' mindset, focused on creating end-to-end, is key for future relevance.