The concept of "Nihonjuron," the theory of Japanese uniqueness, was used to rationalize extreme asset valuations that defied Western financial logic. This cultural narrative created a national blind spot, allowing investors to believe that traditional fundamentals didn't apply to Japan's seemingly superior economic system.
Most 20th-century nations experienced an "economic apocalypse" (communism, hyperinflation). The US, Canada, and Australia are rare exceptions. This long-term stability has created a cultural blind spot, making the American population uniquely unprepared for systemic financial crises.
Public and political fear of Japanese economic takeover reached its zenith in the early 1990s, with books like Michael Crichton's "Rising Sun." Ironically, this coincided with the bursting of Japan's asset bubble, highlighting a critical lag between economic reality and popular discourse.
Unlike waiting for a natural collapse, the Bank of Japan's new governor in 1990 took deliberate action to end the speculative mania. By aggressively raising interest rates multiple times, he intentionally engineered the bubble's deflation, showing that central banks can be active agents in ending market excesses.
During the 1980s bubble, Japanese firms engaged in "Zytec," using profits from financial speculation to boost reported earnings. This created a circular feedback loop: rising share prices increased their ability to raise cheap capital for more speculation, which in turn fueled share prices even higher, detaching them from operational reality.
Current anxiety surrounding China is largely confined to policy and financial circles, lacking the broad public and pop culture resonance that characterized the fear of Japan's economic rise in the 1980s, which permeated movies, media, and consumer attitudes.
For years, Japan was a value trap: cheap companies with poor governance hoarded cash. The game changed when Prime Minister Shinzo Abe introduced stewardship and governance codes, creating a top-down, government-backed catalyst for companies to finally improve capital allocation and unlock shareholder value.
Japan sustains a debt-to-GDP ratio that would cause collapse elsewhere due to its unique culture. Citizens patriotically buy and hold government debt, preventing the market panic that would typically ensue. This cultural factor allows it to delay an economic reckoning that seems inevitable by standard metrics.
During its boom, Japan's industrial policy and close bank-firm relationships were admired as strengths. After the bubble burst, these same traits were immediately relabeled as crony capitalism and systemic flaws, showing how quickly dominant narratives about national economic models can invert.
Decades of deflation in Japan created a generation that prioritized job security at stable, blue-chip companies. Now, a shrinking workforce has created a "seller's market" for young talent, providing a safety net that encourages risk-taking and fuels a burgeoning startup ecosystem.
In a telling sign of speculative excess, Japanese golf club memberships, valued for status, became a traded asset class. Banks offered 90% margin loans against membership certificates, turning a luxury good into a vehicle for stock market speculation and a bizarre indicator of the bubble's absurdity.