Don't just replace human tasks with AI. Deploy AI agents to handle leads your sales team ignores, like small deals or low-scored prospects. This untapped segment, as SaaStr found with a 15% ticket revenue lift, represents significant growth potential by filling a gap in your GTM process that humans create themselves.

The most immediate ROI for AI sales agents is not replacing existing salespeople, but engaging the long tail of low-value leads or free trial users in a PLG motion. This "AI-Led Growth" creates a business model where none existed before.

Many businesses generate social media followers but fail to convert inbound chats into sales due to a lack of time. An AI sales chatbot directly addresses this by automating conversations and turning dormant interest into qualified leads, effectively creating a new revenue stream from an ignored channel.

Critical buying journey insights are hidden in unstructured data like Gong transcripts. 2X CMO Lisa Cole notes that AI can surface mentions of communities, analysts, or even other AI tools that influenced a deal—signals invisible to traditional marketing attribution tools.

The guest argues that a specific AI vertical is underinvested: automating administrative knowledge work that is fundamental to how companies get paid. These tools have high revenue durability as they become core financial infrastructure, yet receive less VC attention than other AI categories.

Tools like Buddy Pro allow coaches and consultants to clone their knowledge into an AI, creating a new, lower-tier product. Clients can get 24/7 access to the expert's wisdom without taking up their valuable time, providing a scalable revenue stream for the expert and a more affordable entry point for customers.

A powerful, untapped use case for AI is reviving neglected leads directly within your CRM. An agent native to Salesforce can access all historical data to send highly personalized follow-ups to thousands of leads your team previously ghosted, effectively turning forgotten data into new opportunities.

The most profitable way to leverage AI tools without code is to package their output as a managed service. Instead of selling access to an AI, sell lead generation, process automation, or financial analysis on a monthly retainer, with the AI doing the heavy lifting behind the scenes.

Historically, the value of content IP like scripts and music declined sharply 30-60 days after release. AI tools can now "reimagine" these dormant libraries quickly and cost-effectively, creating new derivative works. This presents a massive, previously untapped opportunity to unlock new revenue streams from back catalogs.