In response to its shrinking labor force, China is rapidly automating its factories. Domestically produced factory robots are projected to exceed 60% market share this year, displacing foreign competitors like Fanuc and ABB, as the country leans on automation to sustain its manufacturing base.

The reshoring trend isn't about replicating traditional manufacturing. Instead, the U.S. gains a competitive advantage by leveraging automation and robotics, effectively trading labor costs for electricity costs. This strategy directly challenges global regions that rely on exporting cheap human labor.

Bringing manufacturing back to the US won't mean a return of old assembly line jobs. The real opportunity is to leapfrog to automated factories that produce sophisticated, tech-infused products. This creates a new class of higher-skill, higher-pay "blue collar plus" jobs focused on building and maintaining these advanced manufacturing systems.

To find the leading edge of US reshoring, look beyond traditional industrial firms. Major technology companies like the "Mag7" are now aggressively hiring top-tier physical AI, robotics, and manufacturing talent. This signals a fundamental shift in where the most significant capital and innovation in US manufacturing are being directed.

The idea that the US is intrinsically uncompetitive in certain manufacturing areas like consumer electronics is 'crap.' Automation allows high-wage countries to compete. Ceding entire sectors is a strategic error; the US has every advantage needed to compete if it chooses to.

To compete with China in manufacturing, the US can't rely on labor volume but on productivity from AI and robotics. This requires eliminating the friction of distance between R&D talent (in the Bay Area) and factory floors, making talent-proximate manufacturing parks a strategic necessity.

The belief that China's manufacturing advantage is cheap labor is dangerously outdated. Its true dominance lies in a 20-year head start on manufacturing autonomy, with production for complex products like the PlayStation 5 being 90% automated. The US outsourced innovation instead of automating domestically.

Instead of trying to reclaim low-cost assembly jobs, the U.S. should leapfrog to advanced manufacturing for complex future products like robots and electric vehicles. This strategy creates a new category of higher-skill, higher-paying "blue collar plus" jobs that are more resilient to offshoring.

While the West may lead in AI models, China's key strategic advantage is its ability to 'embody' AI in hardware. Decades of de-industrialization in the U.S. have left a gap, while China's manufacturing dominance allows it to integrate AI into cars, drones, and robots at a scale the West cannot currently match.