Addressing the human side of strategy is not just about culture. It requires focusing on the 'inside out' perspective by explicitly designing the company's operating model—its core tasks, processes, and collaboration methods—to support and execute strategic choices effectively and consistently.

CPO Jessica Hall admits to changing her 750-person team structure multiple times. She views org design as solving for the current problem, not finding a perfect, permanent solution. This adaptability is key to maintaining effectiveness as the business and its challenges evolve.

A CPO must balance being a trusted, confidential advisor to individual executives while also objectively assessing the entire team's effectiveness for the CEO and board. This delicate dual role is politically fraught and requires immense trust to navigate successfully.

Most companies have a structured process for budgets and strategy but treat talent management as an afterthought. Implement a "people calendar" that systematically addresses attracting, developing, and engaging talent with the same discipline. This ensures people, your most critical asset, are managed proactively.

The key mindset shift for a CPO is moving from focusing on the product to focusing on the business. The product organization becomes the primary lever you pull to achieve business goals, but your lens changes from product outcomes to overall business health and performance.

To truly build a people-first culture, give the head of HR (rebranded as 'Chief Heart Officer' to change perception) more political clout and decision-making power than the Chief Financial Officer. This organizational structure ensures that employee retention and happiness are prioritized over pure financial metrics, leading to long-term stability and success.

An ex-Amazon AI strategist advises pairing the CEO with the Chief People Officer to lead AI initiatives. This frames the transition as a change management and cultural challenge, ensuring the human element remains central to technology adoption and elevates the CPO's strategic role.

The most common failure for a new CPO is remaining focused on their product, engineering, and design reports. The critical transition is making the executive team your "first team," ensuring product work is connected across the entire business, not just perfected within its silo.

Treat your HR partner as a strategic business partner, not a transactional support function. By including them in core business meetings, they gain the context to anticipate needs, identify internal and external talent more effectively, and become a true partner in shaping the team for future challenges.