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Anthropic prototypes features like code review even when model accuracy is too low for a public launch. This allows them to identify what's missing and be ready to immediately swap in a new, more capable model to close the gap and launch ahead of competitors.
When developing internal AI tools, adopt a 'fail fast' mantra. Many use cases fail not because the idea is bad, but because the underlying models aren't yet capable. It's critical to regularly revisit these failed projects, as rapid advancements in AI can quickly make a previously unfeasible idea viable.
When building consumer AI applications, founders shouldn't be constrained by today's models. The advice is to anticipate rapid model improvement and design products for capabilities that will exist in the near future, a strategy described as "skating to where the puck is going."
When building at the frontier of AI, it's a valid strategy to ship imperfect, "vibe-coded" features. This approach assumes that rapid, near-future model improvements will clean up imperfections, making it better to launch an imperfect product now rather than wait for perfect model performance that is just around the corner.
To create a breakthrough AI product, design its capabilities around the projected power of models six months out. This means accepting poor initial performance, but ensures you'll be perfectly positioned when more capable models are released.
Traditional SaaS development starts with a user problem. AI development inverts this by starting with what the technology makes possible. Teams must prototype to test reliability first, because execution is uncertain. The UI and user problem validation come later in the process.
In the fast-paced world of AI, focusing only on the limitations of current models is a failing strategy. GitHub's CPO advises product teams to design for the future capabilities they anticipate. This ensures that when a more powerful model drops, the product experience can be rapidly upgraded to its full potential.
Anthropic leverages the low cost of execution in the AI era by building multiple potential product versions simultaneously. This "build all candidates" approach replaces lengthy spec-writing and low-bandwidth customer research, allowing them to pick the best functioning prototype directly.
In AI, low prototyping costs and customer uncertainty make the traditional research-first PM model obsolete. The new approach is to build a prototype quickly, show it to customers to discover possibilities, and then iterate based on their reactions, effectively building the solution before the problem is fully defined.
Historically, resource-intensive prototyping (requiring designers and tools like Figma) was reserved for major features. AI tools reduce prototype creation time to minutes, allowing PMs to de-risk even minor features with user testing and solution discovery, improving the entire product's success rate.
In the rapidly advancing field of AI, building products around current model limitations is a losing strategy. The most successful AI startups anticipate the trajectory of model improvements, creating experiences that seem 80% complete today but become magical once future models unlock their full potential.