Ford is in discussions with Chinese competitor BYD not for EVs, but for hybrid vehicle batteries. This highlights a significant strategic pivot, prioritizing the scaling of its more immediately profitable hybrid lineup over a pure-EV focus and acknowledging the need to partner with rivals to meet supply demands.

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To compete with Chinese EV maker BYD, CEO Jim Farley concluded his existing team and processes were inadequate. He formed an independent group with new talent, separate IT systems, and a different philosophy to radically simplify vehicle design and manufacturing.

Ford's massive write-down and scrapping of the F-150 Lightning signals a critical vulnerability in the EV market. The business case for many EVs has relied heavily on government subsidies and mandates, not standalone profitability. As these supports disappear, the weak underlying economics are forcing automakers into dramatic pivots.

Counterintuitively, U.S. and global auto firms need to collaborate with Chinese suppliers to reduce strategic dependency. The model involves onshoring Chinese hardware and manufacturing expertise while maintaining national control over sensitive AI software and networks, creating a strategic "co-opetition."

As Ford pivots away from pure electric vehicles due to weak demand, it is in talks to buy hybrid batteries from its major Chinese competitor, BYD. This move underscores BYD's battery manufacturing prowess and the complex realities of the automotive supply chain.

In its pivot to making batteries for AI data centers, Ford is licensing Chinese technology for its Kentucky plant. This strategic move, designed to compete in a market dominated by Chinese firms, ironically highlights the deep dependency on Chinese innovation even within American domestic manufacturing efforts.

Ford's CEO states the company's EV investment strategy is designed to be sustainable without consumer tax credits. The new universal platform's primary goal is to make an affordable EV that is profitable for Ford on its own merits, a crucial step for long-term market viability.

The belief that consumers needed electric versions of familiar gas-guzzling trucks and SUVs led to EVs that were too big, heavy, and expensive. The market is now forcing a pullback from this strategy towards smaller, more efficient, and profitable designs.

Conceding that competitor BYD has a cost advantage from vertically integrated battery production, Ford's CEO revealed a counter-strategy: designing motors and gearboxes so efficient they require 30% less battery capacity to achieve the same range, thereby bypassing the core battery cost problem.

Ford's decision to end its flagship F-150 Lightning EV program and pivot toward a 50% hybrid fleet by 2030 is a major signal that the mainstream US auto market is not ready for a full EV transition. It shows that the most viable near-term strategy for legacy automakers is the 'Goldilocks' hybrid option.

Without government incentives to offset high costs, American carmakers like Ford are now forced to pursue radical manufacturing innovations and smaller vehicle platforms, directly citing Chinese competitors like BYD as the model for profitable, affordable EVs.

Ford's Battery Talks with Rival BYD Signal Strategic Retreat from Pure EVs to Hybrids | RiffOn