Counter to the 'hustle culture' narrative, business failure often isn't due to insufficient hard work. It stems from entrepreneurs expending immense energy on ineffective activities. Success requires focusing on a handful of the right strategic actions rather than trying to do everything at once.

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For hardworking and talented individuals, the single most important variable for success is the project they choose. Working on a weak market opportunity or a poor founder-fit project can waste years of effort, regardless of skill.

The pressure for omnipresence leads to diluted focus and burnout. The most successful entrepreneurs are intentionally choosing one or two channels, going all-in, and finding peace in letting other platforms go. This deep, consistent presence outpaces scattered efforts every time.

Hard work is an overrated success factor, ranking fourth or fifth in importance. The most critical variables are project selection (what you work on) and people selection (who you work with). Working hard in a bad market or with the wrong team yields limited returns. Choose your playing field first.

To achieve rapid growth without burnout, ruthlessly prioritize. Stop doing 90% of tasks and focus exclusively on the few initiatives that have the potential to 10x your business. Treat your focus like a laser that can burn through obstacles, not a wide light that diffuses energy.

Entrepreneurs often jump between projects, fearing their current one won't succeed in the long run. This is a fatal trap. According to Sam Parr, true focus, while difficult, is the necessary price for an outsized outcome and increases the likelihood of success. Diversification is for preserving wealth, not creating it.

Founders often equate constant hustle with progress, saying yes to every opportunity. This leads to burnout. The critical mindset shift is recognizing that every professional "yes" is an implicit "no" to personal life. True success can mean choosing less income to regain time, a decision that can change a business's trajectory.

Drawing on Pareto's Principle, true growth isn't about working harder. It comes from identifying the 20% of your work that creates the most impact and having the courage to strategically eliminate the other 80%. This disciplined pursuit of less leads to exceptional results rather than diluted focus.

Entrepreneurs often focus on topics they find interesting, like sales techniques, rather than addressing the actual bottleneck in their business. The tasks we enjoy most are rarely the ones holding the business back, leading to wasted effort on low-impact activities.

Most entrepreneurs are trapped doing things they believe they *should* do, leading to burnout with minimal results. The Pareto Principle suggests 80% of your results come from 20% of your efforts. By auditing your activities to find that 20%, you can eliminate busywork and focus only on what truly moves the needle.

Success isn't about working nonstop. Matt Mullenweg argues that an entire year's outcome hinges on a few crucial moments—a key decision, a critical meeting, or a pivotal partnership. The wisdom brought to these 15-20 hours is what truly matters, not the total volume of work.

Entrepreneurs Fail From Working Too Hard on the Wrong Things, Not From Lack of Effort | RiffOn