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  1. My First Million
  2. I chose to be broke for a year
I chose to be broke for a year

I chose to be broke for a year

My First Million · Jan 9, 2026

Shaan Puri on being 'strategically broke,' optimizing for learning over money, and why project selection is more important than hard work.

Frame Being Unemployed as "Strategically Broke" to Maximize Learning

When starting a new venture with little cash, reframe being "unemployed" as being "strategically broke." This mindset shifts your focus from a lack of money to an abundance of time, freedom, learning, and adventure—assets that are far more valuable in the long run.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

The Most Underrated Trait in a Business Partner Is Simply Being "Down"

Beyond intelligence and integrity, the most valuable quality in a partner is being "down"—a willingness to try half-baked ideas, embrace adventure over safety, and grind through difficult periods. This innate bias for action and resilience is a massive performance multiplier for any team.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

Prioritize Projects Where the Work Itself Is the Win, Not a Future Payoff

Stop suffering through work for a hypothetical future reward. Instead, choose projects you genuinely enjoy. This creates a powerful flywheel: enjoyment leads to constant practice, which builds expertise and ultimately delivers superior results. The work itself becomes the primary reward.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

When Feeling Stuck, Prioritize Motion Over Perfect Direction

If you're unsure which path to take, choose one that generates energy and motion, even if the direction seems imperfect. It is far easier to course-correct a moving ship than to start a stationary one. Action creates clarity and momentum that analysis alone cannot provide.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

Optimize for Freedom By Calculating the Minimum Income You Need, Not the Maximum You Can Make

Instead of maximizing income, calculate the minimum amount you need to live well and have freedom. This prevents you from trading away your most valuable, non-renewable resource—time—for incremental dollars. It frees you to optimize for learning, adventure, and flexibility.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

Identify Your Superpower by Finding What Feels Like Play to You but Work to Others

Your unique advantage is hidden in activities you find intrinsically fun but others see as a grind. Pay attention to what you do in your "5 to 9" that seems irrational or obsessive. This "play" is often a signal of a natural talent that can be leveraged professionally.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

Your Real Competition Is Only the Few Who Are Truly Serious

Don't be intimidated by the apparent size of your competition. In any large group, most people are not serious about winning. If you commit seriously, you are not competing with thousands; you are competing with the few dozen who share your level of dedication, dramatically improving your odds.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

Project and People Selection Matter More for Success Than Hard Work

Hard work is an overrated success factor, ranking fourth or fifth in importance. The most critical variables are project selection (what you work on) and people selection (who you work with). Working hard in a bad market or with the wrong team yields limited returns. Choose your playing field first.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

Test for Inertia By Asking: "If I Weren't Doing This, Would I Start It Tomorrow?"

To fight professional inertia, ask yourself a simple question: "If my current project ended today, is this the exact thing I would choose to start again tomorrow?" If the answer isn't a clear "yes," you're likely operating on momentum, not conviction, and it's time to change course.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

Making Great Reversals of Bad Decisions Is More Important Than Making Perfect Ones

Don't focus on making perfect decisions upfront. Instead, cultivate the ability to quickly reverse a bad decision once you recognize it. The inability to tolerate a known bad situation allows you to cut losses and redeploy resources faster than those paralyzed by fear or sunk costs.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

The Greatest Risk for High-Potential People Isn't Failure, It's Mediocrity

High-potential individuals should fear getting stuck in an "okay" situation more than outright failure. Mediocrity slowly drains your time, energy, and self-belief, whereas failure is a quick, painful event from which you can bounce back with your most valuable asset—time—intact.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago

Mr. Beast's "Rule of 100" Proves Most Competitors Aren't Serious

To succeed in any field, commit to creating 100 iterations (videos, sales calls) while improving one small thing each time. As YouTuber Mr. Beast notes, most people lack the seriousness to complete this. The few who do will build unstoppable momentum and won't need further advice.

I chose to be broke for a year thumbnail

I chose to be broke for a year

My First Million·a month ago