Simply repeating affirmations can be ineffective, as your brain may reject them. Tony Robbins advocates for "incantations"—fully embodied declarations that use your voice, body, and intense emotion. This physiological engagement rewires your nervous system and builds a new identity.
Positive reframing and logic fail when your body is in a state of fight-or-flight. You cannot access a more powerful story when you're physiologically overwhelmed. The first step must be a physical practice—like breathing, meditation, or exercise—to calm the body before attempting to change the mind.
Lasting change stems from identity-based habits, not outcome-based goals. Every small action—one meditation, one boundary set—is a 'vote' for the person you want to become. This accumulation of 'identity evidence' makes new behaviors feel natural and intrinsic rather than forced.
Most people fail by first focusing on "how" (strategy), which breeds uncertainty. Instead, master your mental-emotional state first. This changes your internal story (beliefs), which then makes finding or creating a winning strategy possible, according to Tony Robbins.
Manifestation implies attracting something you lack, creating separation. A more powerful approach is "realization"—the understanding that you are already whole and one with your desire. This shifts your identity from someone who *wants* it to someone who *is* it, collapsing the timeline to achieve it.
Shift your focus from achieving outcomes to building an identity. Each time you perform a desired habit, you are casting a vote for being the type of person you wish to become. This identity-based approach fosters intrinsic motivation that is more durable than goal-oriented motivation.
Treat your mind as a biological system that can be rewired. Your brain doesn't distinguish between belief and repetition. By consistently repeating positive statements, you mechanistically hardwire new neural pathways through myelination, making positivity the brain's path of least resistance over time.
The most powerful way to make habits stick is to tie them to your identity. Each action you take—one pushup, one sentence written—casts a vote for a desired identity, like "I'm someone who doesn't miss workouts" or "I am a writer." This builds a body of evidence that makes the identity real.
Society constantly sends thousands of messages that you are "not enough." David Choe combats this by consciously brainwashing himself with positivity. He writes affirmations like "I am worthy" on his mirror with deodorant, using physical, daily reminders to internalize a new belief system and reclaim his self-worth.
Manifestation fails when focused on 'wanting' something you lack. The key is to shift from a future fantasy to a present identity. Define 'the person who' has what you desire and begin acting as that person today. This internal identity shift is what creates external results.
The subconscious mind, which governs 95% of our being, is always awaiting direction. Using "I am" statements consciously programs it, shaping your identity and, consequently, your reality. Your subconscious acts as a servant, executing the identity you declare.