The highest leverage activity is creating your own skills and then providing feedback on the outputs. Instruct Claude to analyze its mistakes and rewrite the underlying skill to prevent them from recurring. This creates a powerful, compounding improvement loop.
By combining custom skills with its PowerPoint capabilities, Claude can produce sophisticated, well-structured, and visually appealing presentations. This automates a time-consuming task for PMs, raising the bar for meeting preparedness. There is no longer an excuse for a bad presentation.
AI is automating specialized tasks like prototyping and writing release notes. This blurs the lines between PM, PMM, and designer, forcing product managers to develop a broader skill set encompassing technology, strategy, and business goals to stay relevant.
Instead of curating a personal knowledge base, feed raw information (articles, posts, data) to AI agents. Task them with organizing it, identifying patterns, and forming rules. This creates a system where the agents' effectiveness grows autonomously with new data.
Claude Code operates by interpreting text files, which isn't secure or reliable enough for production systems. For business-critical automation, use tools like N8N to define hard-coded logic and guardrails, reserving Claude for personal productivity and prototyping.
Tools that rely on screenshots for web automation, like Chrome MCP, are token-intensive. Vercel's Agent Browser is a more efficient alternative because it interprets the webpage's structure and presents it textually to the AI, saving tokens and improving reliability.
The standard web chat is too restrictive. Starting in Cowork or Code provides access to file systems, remote sessions, and coding capabilities from the outset, avoiding the need to restart your workflow in a different tool when you hit a limitation.
Putting all instructions in a single `claude.md` file is inefficient. Instead, use the main file to act as a router, containing only high-level instructions on where to find specific knowledge (e.g., in `marketing_rules.md`). This keeps prompts efficient and scalable.
The combination of Dispatch and Code Web Sessions allows you to initiate and manage complex AI tasks from your mobile device. Dispatch acts as a "walkie-talkie" to your agents, while Code Web Sessions run the tasks in the cloud, untethering you from your desktop.