The most effective way to build a powerful automation prompt is to interview a human expert, document their step-by-step process and decision criteria, and translate that knowledge directly into the AI's instructions. Don't invent; document and translate.
When a prompt yields poor results, use a meta-prompting technique. Feed the failing prompt back to the AI, describe the incorrect output, specify the desired outcome, and explicitly grant it permission to rewrite, add, or delete. The AI will then debug and improve its own instructions.
Honeybook built a ChatGPT agent that logs into LinkedIn, searches for candidates based on a job description, and applies nuanced filters (e.g., tenure, location, activity). This automates a time-consuming, multi-step workflow, freeing up the hiring team for higher-value tasks.
Expensive user research often sits unused in documents. By ingesting this static data, you can create interactive AI chatbot personas. This allows product and marketing teams to "talk to" their customers in real-time to test ad copy, features, and messaging, making research continuously actionable.
Countering the idea that AI sacrifices quality for speed, Honeybook's recruiting agent found four net-new, high-quality candidates the team had missed manually. The fifth candidate it found was one the team was already pursuing, validating the AI's quality and ability to augment human efforts.
LLMs can generate functional, structured files, not just text. A simple, natural language prompt can be used to find unstructured information online (like a sports team's schedule) and create a ready-to-use .ICS calendar file, turning web data into a practical tool without coding.
To create a reliable AI persona, use a two-step process. First, use a constrained tool like Google's NotebookLM, which only uses provided source documents, to distill research into a core prompt. Then, use that fact-based prompt in a general-purpose LLM like ChatGPT to build the final interactive persona.