Instead of trying to climb the traditional university rankings ladder—a game viewed as unwinnable and misguided—ASU President Michael Crow opted out. He created a new competitive framework for ASU focused on scale, speed, innovation, and societal impact, effectively inventing a different game to play.
Related Insights
With industry dominating large-scale model training, academia’s comparative advantage has shifted. Its focus should be on exploring high-risk, unconventional concepts like new algorithms and hardware-aligned architectures that commercial labs, focused on near-term ROI, cannot prioritize.
Citing innovation expert Clayton Christensen, ASU's president explains that true transformation in legacy sectors like education requires disrupting from the core, not the periphery. This involves creating a new, differentiated institutional model rather than simply replacing old components through 'creative destruction'.
With industry dominating large-scale model training, academic labs can no longer compete on compute. Their new strategic advantage lies in pursuing unconventional, high-risk ideas, new algorithms, and theoretical underpinnings that large commercial labs might overlook.
Elite universities with massive endowments and shrinking acceptance rates are betraying their public service mission. By failing to expand enrollment, they function more like exclusive 'hedge funds offering classes' that manufacture scarcity to protect their brand prestige, rather than educational institutions aiming to maximize societal impact.
Koenigsegg viewed his lack of automotive heritage not as a weakness but as his greatest competitive advantage. Without legacy constraints, he could start from a "blank sheet of paper," enabling radical innovation and differentiation that incumbents, tied to their history and processes, could not easily replicate.
ASU's president argues that if an AI can answer an assignment, the assignment has failed. The educator's role must evolve to use AI to 'up the game,' forcing students to ask more sophisticated questions, making the quality of the query—not the synthesized answer—the hallmark of learning.
To drive change in a tenure-protected environment, ASU's president empowered faculty to redesign their own departments. This led them to eliminate 85 legacy units and create 40 new, purpose-driven schools, such as turning a Geology department into a 'School for Earth and Space Exploration'.
Palantir is challenging elite academia with its Fall Fellowship, which pays 18-year-olds instead of charging tuition. The program recruits top students who would otherwise attend Harvard or Yale, offering performance reviews instead of grades and real-world national security projects instead of classes, representing a direct corporate alternative to university education.
ASU President Michael Crow argues that Ivy League schools are based on the colonial British model—small, elite, and fundamentally unscalable. This structure is insufficient for a large, modern democracy, which demands new university designs built for scale, speed, and broad accessibility.
Most elite universities measure quality by their low acceptance rates. ASU's President Michael Crow flipped this model, defining success by the number of students they include and support, arguing that exclusivity is an outdated, elitist metric that ill-serves a democracy.