Looking toward 2030, Visa is preparing for "agentic e-commerce," where AI agents execute purchases autonomously. By developing secure, programmable digital credentials for machines, Visa is positioning its network to be the underlying trust layer, ensuring it remains the toll collector even when humans are not directly involved in transactions.
Demis Hassabis envisions a future internet where users' AI assistants negotiate directly with service providers' agents to book flights, make payments, and handle other tasks. This shift to an 'agent-to-agent' economic model will automate mundane work and fundamentally disrupt the current web's structure.
To scale AI-driven purchases, Stripe and OpenAI developed an open standard for checkouts. The "Agentic Commerce Protocol" provides a standard API for businesses to express their checkout process, allowing AI agents to initiate transactions safely and programmatically, moving beyond brittle methods like web scraping.
Stablecoins are better suited for AI agent payments than credit cards. They mitigate the security risk of sharing card details and enable the programmatic creation of countless wallets for agent swarms. This allows for a future where every API call could be a micro-transaction paid with stablecoins.
CZ predicts millions of AI agents will soon transact on our behalf, booking hotels and making micropayments. Traditional banking systems cannot handle this volume, speed, or the KYC requirements for non-human entities, making crypto the only viable payment rail for the agent economy.
The internet was designed for human interaction, actively discouraging bots. The next evolution will reverse this, with AI agents becoming the primary users. This requires re-architecting everything from user interfaces to business models, with crypto likely serving as the native payment rail for these autonomous agents.
To counter the rise of free, government-backed account-to-account (A2A) payment systems, Visa is building its own A2A network. It then monetizes these flows by adding value-added services like real-time fraud detection and global interoperability—features that basic, local bank-transfer systems cannot match, turning a commodity threat into a premium offering.
As AI agents become sophisticated, they'll need to pay for services. Traditional banking is too slow and fragmented for them. Crypto, as the internet's native money, provides the instant, global, low-fee rails for AI agents to transact with each other and with web services, creating a major new use case.
To enable agentic e-commerce while mitigating risk, major card networks are exploring how to issue credit cards directly to AI agents. These cards would have built-in limitations, such as spending caps (e.g., $200), allowing agents to execute purchases autonomously within safe financial guardrails.
The next phase of AI will involve autonomous agents communicating and transacting with each other online. This requires a strategic shift in marketing, sales, and e-commerce away from purely human-centric interaction models toward agent-to-agent commerce.
The financial system is unprepared for the coming wave of AI agents. These agents will perform tasks and require payment, creating trillions of micropayments. Current infrastructure from Stripe, Visa, or Mastercard cannot handle this volume, creating a massive opportunity for new protocols to facilitate the 'agent economy'.