When hiring for Zenly and Amo, the team prioritized a candidate's side projects over their experience at Meta or Apple. Side projects are the strongest signal of curiosity, ambition, and an entrepreneurial mindset—acting as a "Trojan horse" for getting noticed by top companies.
Contrary to popular belief, a resume from a top tech company can be a disadvantage when applying to startups. Hiring managers now often prefer candidates with freelance, agency, or startup backgrounds, fearing that big-company hires will bring a slow, process-heavy mindset incompatible with a nimble environment.
Sending a resume is now an outdated and ineffective way to get noticed by AI startups. The proven strategy is to demonstrate high agency by building a relevant prototype or feature improvement and emailing it directly to the founders. This approach has led to key hires at companies like Suno and Micro One.
When building his internal developer tools team at Meta, Adrian's hiring strategy was simple: find talented engineers who were already building similar tools on the side out of passion or necessity. He then offered them the chance to turn that side-hustle into their full-time, high-impact job.
Showcasing a side project in a design portfolio has shifted from a "nice-to-have" to "table stakes." In an era of rapid technological change, these projects are the most effective way to prove you can learn new tools, embrace new processes, and quickly execute on an idea outside of formal work constraints.
Getting hired at a premier AI lab like Google DeepMind often bypasses traditional applications. Top researchers actively scout and directly contact individuals who produce work that demonstrates excellent "research taste." The key is to independently identify and pursue fruitful research directions, signaling an innate ability to innovate.
The most promising junior candidates are those who demonstrate self-learning by creating things they weren't asked to do, like a weekend app project. This signal of intrinsic motivation is more valuable than perfectly completed assignments.
Employers now value practical skills over academic scores. In response, students are creating "parallel curriculums" through hackathons, certifications, and open-source contributions. A demonstrable portfolio of what they've built is now more critical than their GPA for getting hired.
When hiring, focus on what a person has created, not their stated attributes or background. A great "invention" (a project, a piece of writing, code) is the strongest signal of a great "inventor." This shifts the focus from potential to proven output, as Charlie Munger advised.
Tommy Smith intentionally featured his side project over professional work to escape being typecast. This strategy allowed him to demonstrate the skills he wanted to use in his next role, proving that personal projects can be more powerful than client work for career progression.
Lovable evaluates side projects with the same weight as professional work. A fanatical, well-crafted side project can demonstrate a candidate's ceiling for hard skills and intrinsic motivation more effectively than their day job, making them a top candidate regardless of their formal work history.