Instagram's algorithm favors on-platform actions like DMs over off-platform link clicks. Asking users to reply to a Story to receive a link, rather than using a link sticker, signals high engagement to the algorithm, which can dramatically increase the story's overall views and reach.

Instead of adding a "register here" link to Instagram Stories, ask followers to reply. You can then DM them the link. This method significantly increases story views and engagement because Instagram's algorithm favors interactions like DMs over actions that take users off the platform, like link clicks.

Instead of a simple link, use Instagram Stories to ask followers to DM you a specific keyword to get access to something (like an event). This increases replies, which boosts your Story's visibility in the algorithm. You can then automate the follow-up with tools like ManyChat.

Instead of using link stickers, prompt viewers to reply to an Instagram Story with a specific word via DM. This direct engagement signals relevance to the algorithm, increasing story visibility, while also creating a direct, conversational path to conversion.

The long-standing strategy of posting just one Instagram Story for a massive view boost has been intentionally neutralized. CEO Adam Mosseri confirmed a fix that balances the reach between single and multiple stories, meaning the disproportionate advantage of posting only once is gone.

The 'STD' method boosts story performance by combining three elements. A Single story focuses attention. A Text-Heavy format increases view duration as people pause to read. A DM Automation call-to-action drives on-platform engagement, which the algorithm rewards more than off-platform link clicks.

Instead of directing users to a link, ask them to comment a keyword. This triggers a DM automation that delivers the link directly, boosting post engagement for the algorithm and providing a frictionless user experience.

To achieve maximum story views, post a Single, Text-heavy story and let all others expire. The high text volume increases watch time as users read. The final and most crucial step is a call-to-action using DM automation (the 'D'), which generates DMs—the most potent form of engagement for boosting story reach.

Instead of directing users to an external link, prompt them to comment a keyword to receive a link via DM. This benefits the algorithm by turning potential off-platform traffic (a neutral signal) into on-platform engagement (a strong positive signal). The increased comments boost your post's visibility and overall reach.