Many teams wrongly focus on the latest models and frameworks. True improvement comes from classic product development: talking to users, preparing better data, optimizing workflows, and writing better prompts.

To discover high-value AI use cases, reframe the problem. Instead of thinking about features, ask, "If my user had a human assistant for this workflow, what tasks would they delegate?" This simple question uncovers powerful opportunities where agents can perform valuable jobs, shifting focus from technology to user value.

Instead of waiting for AI models to be perfect, design your application from the start to allow for human correction. This pragmatic approach acknowledges AI's inherent uncertainty and allows you to deliver value sooner by leveraging human oversight to handle edge cases.

When building complex AI systems that mediate human interactions, like an AI proctor, start by creating a service map for the ideal human-to-human experience. Define what a great real-world proctor would do and say, then use that blueprint to design the AI's behavior, ensuring it's grounded in human needs.

AI evaluation shouldn't be confined to engineering silos. Subject matter experts (SMEs) and business users hold the critical domain knowledge to assess what's "good." Providing them with GUI-based tools, like an "eval studio," is crucial for continuous improvement and building trustworthy enterprise AI.

It's a common misconception that advancing AI reduces the need for human input. In reality, the probabilistic nature of AI demands increased human interaction and tighter collaboration among product, design, and engineering teams to align goals and navigate uncertainty.

Before any AI is built, deep workflow discovery is critical. This involves partnering with subject matter experts to map cross-functional processes, data flows, and user needs. AI currently cannot uncover these essential nuances on its own, making this human-centric step non-negotiable for success.

In the rush to adopt AI, teams are tempted to start with the technology and search for a problem. However, the most successful AI products still adhere to the fundamental principle of starting with user pain points, not the capabilities of the technology.

The promise of AI shouldn't be a one-click solution that removes the user. Instead, AI should be a collaborative partner that augments human capacity. A successful AI product leaves room for user participation, making them feel like they are co-building the experience and have a stake in the outcome.