Contrary to the common perception of users paying off balances monthly ("transactors"), the majority—about 60%—are "revolvers" who carry debt. This group is the primary source of profit for card issuers, as they are subject to interest rates now averaging a staggering 23%.

The Fed kept interest rates higher for months due to economic uncertainty caused by Donald Trump's tariff policies. This directly increased borrowing costs for consumers on credit cards, car loans, and variable-rate mortgages, creating a tangible financial impact from political actions.

The same banks issuing high-interest credit cards offer substantially cheaper personal lines of credit to customers with identical FICO scores. Despite being a logical tool for consolidating expensive card debt, these products receive almost no marketing, making them largely invisible to consumers.

The act of a small committee deciding the "correct" cost of money is analogous to communist planners setting prices for consumer goods. This approach assumes an impossible level of knowledge and control over a complex economy, a model that has consistently failed throughout history.

While many assume high credit card rates cover default risk, actual charge-offs on revolving balances average only 5.75%. This is a significant cost but accounts for less than a third of the typical interest rate spread, indicating that other factors like risk premiums and operating costs are major drivers.

A surprisingly large portion of high credit card APRs covers operating expenses, particularly marketing. Issuers like Amex and Capital One spend billions annually on customer acquisition. This spending is passed directly to consumers, as higher marketing budgets correlate with higher chargeable rates.

A proposed 10% cap on credit card interest rates, while intended to improve affordability, would likely have the opposite effect. This policy would probably force lenders to tighten credit standards to offset lower profitability, ultimately restricting credit access for the very subprime consumers and balance-carriers it aims to help.

Regulatory capture is not an abstract problem. It has tangible negative consequences for everyday consumers, such as the elimination of free checking accounts after the Dodd-Frank Act was passed, or rules preventing physicians from opening new hospitals, which stifles competition and drives up costs.

Consumers are largely insensitive to the interest rates they are charged, rarely seeking out cheaper options like credit union cards. This behavioral pattern means that cutting rates is an ineffective customer acquisition strategy. Instead, issuers invest heavily in marketing, which proves more effective at attracting new borrowers.