Traditional software GUIs are valuable because they embed expert knowledge into a structured workflow, limiting user choices to what's relevant. A blank chatbot prompt forces the user to design the entire process from first principles, a significant and often overlooked barrier to adoption.
Related Insights
Open-ended prompts overwhelm new users who don't know what's possible. A better approach is to productize AI into specific features. Use familiar UI like sliders and dropdowns to gather user intent, which then constructs a complex prompt behind the scenes, making powerful AI accessible without requiring prompt engineering skills.
The most effective application of AI isn't a visible chatbot feature. It's an invisible layer that intelligently removes friction from existing user workflows. Instead of creating new work for users (like prompt engineering), AI should simplify experiences, like automatically surfacing a 'pay bill' link without the user ever consciously 'using AI.'
To get mainstream users to adopt AI, you can't ask them to learn a new workflow. The key is to integrate AI capabilities directly into the tools and processes they already use. AI should augment their current job, not feel like a separate, new task they have to perform.
The most effective way to build a powerful automation prompt is to interview a human expert, document their step-by-step process and decision criteria, and translate that knowledge directly into the AI's instructions. Don't invent; document and translate.
Chatbots are fundamentally linear, which is ill-suited for complex tasks like planning a trip. The next generation of AI products will use AI as a co-creation tool within a more flexible canvas-like interface, allowing users to manipulate and organize AI-generated content non-linearly.
