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In the absence of a strong internal compass, humans are prone to "social contagion"—unconsciously absorbing the values, behaviors, and emotions of others. This leads to living someone else's life, driven by external trends rather than internal conviction. Your values are your defense.
Living like a Non-Player Character (NPC) means adopting the pre-written belief systems of your social tribes (political, cultural, familial) instead of thinking for yourself. This is an easier path that ensures belonging but ultimately prevents you from authoring your own life story.
Our sense of self is often a reflection of perceived external expectations, not our own internal values. According to writer Charles Horton Cooley, 'I am what I think you think I am.' This means our goals are frequently inherited from society, family, or friends. The first step to authenticity is questioning if your goals are truly your own.
Constantly scanning others for approval erodes self-worth. 'Self-anchoring' is the skill of leading with your own passions and values, making decisions based on internal conviction rather than waiting for external permission or validation from others.
Psychological studies show we don't have a consistent definition of authenticity. Instead, we project our own moral compass onto others, defining their "true self" by the actions we agree with. Goodness is seen as authentic, while badness is a mask—but only when it aligns with our worldview.
An individual's susceptibility to manipulation and fear-mongering is a direct reflection of their internal state. People who are secure and purpose-driven ('winning people') are inherently immune to these tactics. Conversely, those who are insecure and directionless ('losing people') are easily controlled by them, making this a powerful litmus test for self-awareness.
According to philosopher René Girard, our desires are often copied from others ('memetic desire'). We may feel pressure to buy a house or achieve a career milestone simply because our friends are, not because it aligns with our core values. Clarifying personal values is the necessary antidote before big decisions.
Questioning, self-awareness, and long-term thinking are uncommon because they are difficult and frightening. It's much easier to rely on momentum and social convention than to stop and ask the uncomfortable question: "What if I'm on the wrong path?"
Don't try to invent aspirational values. Your true values are already embedded from childhood, often as a reaction for or against your experiences. The process is one of self-excavation—analyzing consistent behaviors during life's highs and lows—not wishful thinking.
The people you surround yourself with are not neutral influences. They actively shape your beliefs, standards, and potential. You will either rise to meet their level of ambition and growth or sink to match their complacency. Curating your circle is a strategic choice for your future.
Humans are hardwired to seek social acceptance for survival. This translates into a tendency to conform and reinforce existing beliefs, making it difficult to introduce truly original or disruptive ideas. These contrarian ideas, however, are the sole source of new value creation.