You don't need expensive, mainstream IP. A more effective and affordable strategy is to 'play on the edges' by partnering with emerging influencers, niche athletes (e.g., high school stars), or retired legends. Their IP is accessible and targets a passionate, underserved fan base, creating high-value collectibles.

In an age dominated by AI, owning valuable intellectual property is a key competitive advantage. The goal is to build a modern IP empire like Pokémon ($100B value) by developing characters through various media that embody and teach positive virtues like accountability.

A surge in highly speculative assets may not indicate a strong economy. It can be a sign that people feel so far behind financially that they're placing huge bets, believing in an "only up" market out of desperation rather than confidence.

Successful collectibles investing goes beyond an asset's intrinsic value or a player's performance. The key is analyzing the collector base's financial stability, their willingness to hold during dips, and whether a few "whales" control the supply—factors that determine market resilience.

When vast sums of money flood speculative, non-traditional assets like a Pokemon card, it serves as an alarm bell. It indicates the market is in a euphoric "ultra risk-on" phase, often preceding a crash.

High-profile sports franchises defy standard financial analysis. Their valuation is driven more by their scarcity and desirability as a "trophy asset," similar to a masterpiece painting. This makes them a store of value where the underlying business fundamentals are only part of the equation.

The investment thesis for teams like the Atlanta Braves or MSG Sports (Knicks/Rangers) hinges less on financial analysis and more on their status as "publicly traded collectibles." Their value is driven by scarcity and the ego-driven demand from billionaires who desire the prestige of ownership, making them a unique diversifier.

The "Kabuto King" strategy involves systematically buying every available unit of a common, low-value collectible. This manufactured scarcity, combined with social media promotion to create a meme, can dramatically drive up the price, turning a forgotten item into a valuable asset.

Collectibles are on the verge of becoming a major cultural pillar on par with music, sports, or fashion. Social media fuels this by enabling sharing and community-building, turning personal collections into a form of expression and an alternative investment class.