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Alexander Roepers intentionally limits his firm's assets under management (AUM) by closing funds to new investors. He recognizes that, as demonstrated by Berkshire Hathaway, scale is an enemy of high-rate compounding. Staying smaller allows his firm to remain nimble and continue effectively executing its concentrated mid-cap strategy, prioritizing performance over fee growth.
Privat Capital holds a concentrated portfolio of 16-17 stocks. This strategy forces deep conviction in each position and ensures that winners have a meaningful impact on fund performance. Over-diversification can dilute both research focus and the potential returns from a fund's best ideas.
Applying Conway's Law to venture, a firm's strategy is dictated by its fund size and team structure. A $7B fund must participate in mega-rounds to deploy capital effectively, while a smaller fund like Benchmark is structured to pursue astronomical money-on-money returns from earlier stages, making mega-deals strategically illogical.
By decoupling bonuses from AUM, the firm removes the incentive for managers to hoard assets for personal gain. This allows leadership to allocate capital optimally across managers based on style and portfolio needs, promoting a culture focused purely on performance.
Micah Rosenbloom of Founder Collective argues that keeping fund sizes small is a strategic choice. It aligns the firm with founders by making smaller, life-changing exits viable, maintaining founder optionality, and focusing on multiples rather than management fees from a large AUM.
The primary risk to a VC fund's performance isn't its absolute size but rather a dramatic increase (e.g., doubling) from one fund to the next. This forces firms to change their strategy and write larger checks than their conviction muscle is built for.
By intentionally limiting its team size to around 230 people, the firm ensures senior partners can provide deep mentorship to the next generation. This structure prevents the team from becoming internally focused and keeps them hunting for deals, which are "not in the office."
Parker Gale intentionally keeps its fund and target company size small. This is a deliberate strategy, not a limitation. It allows them to operate in a target-rich environment with less competition from mega-funds and provides a clear exit path by selling to larger PE firms that need smaller, proven platforms to build upon.
Benchmark intentionally remains a small firm with a small capital base. They acknowledge this isn't the most financially lucrative strategy for the partners but believe it maximizes their professional happiness and ensures deep, aligned partnerships with early-stage founders.
Instead of focusing on relative performance against an index, the speaker sets an absolute goal of doubling capital every five years. This forces a highly selective process, screening for businesses with the potential to be 10x, 50x, or 100x winners, and treats benchmarks merely as an indicator of opportunity cost.
Top compounders intentionally target and dominate small, slow-growing niche markets. These markets are unattractive to large private equity firms, allowing the compounder to build a durable competitive advantage and pricing power with little interference from deep-pocketed rivals.