The next major evolution in AI will be models that are personalized for specific users or companies and update their knowledge daily from interactions. This contrasts with current monolithic models like ChatGPT, which are static and must store irrelevant information for every user.

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OpenAI co-founder Ilya Sutskever suggests the path to AGI is not creating a pre-trained, all-knowing model, but an AI that can learn any task as effectively as a human. This reframes the challenge from knowledge transfer to creating a universal learning algorithm, impacting how such systems would be deployed.

The ultimate vision for AI in product isn't just generating specs. It's creating a dynamic knowledge base where shipping a product feeds new data back into the system, continuously updating the company's strategic context and improving all future decisions.

Effective enterprise AI needs a contextual layer—an 'InstaBrain'—that codifies tribal knowledge. Critically, this memory must be editable, allowing the system to prune old context and prioritize new directives, just as a human team would shift focus from revenue growth one quarter to margin protection the next.

The popular conception of AGI as a pre-trained system that knows everything is flawed. A more realistic and powerful goal is an AI with a human-like ability for continual learning. This system wouldn't be deployed as a finished product, but as a 'super-intelligent 15-year-old' that learns and adapts to specific roles.

Pulse isn't just a feature; it's a strategic move. By proactively delivering personalized updates from chats and connected apps, OpenAI is building a deep user knowledge graph. This transforms ChatGPT from a reactive tool into a proactive assistant, laying the groundwork for autonomous agents and targeted ads.

The current limitation of LLMs is their stateless nature; they reset with each new chat. The next major advancement will be models that can learn from interactions and accumulate skills over time, evolving from a static tool into a continuously improving digital colleague.

The popular concept of AGI as a static, all-knowing entity is flawed. A more realistic and powerful model is one analogous to a 'super intelligent 15-year-old'—a system with a foundational capacity for rapid, continual learning. Deployment would involve this AI learning on the job, not arriving with complete knowledge.

Moving beyond simple commands (prompt engineering) to designing the full instructional input is crucial. This "context engineering" combines system prompts, user history (memory), and external data (RAG) to create deeply personalized and stateful AI experiences.

The ultimate value of AI will be its ability to act as a long-term corporate memory. By feeding it historical data—ICPs, past experiments, key decisions, and customer feedback—companies can create a queryable "brain" that dramatically accelerates onboarding and institutional knowledge transfer.

A key gap between AI and human intelligence is the lack of experiential learning. Unlike a human who improves on a job over time, an LLM is stateless. It doesn't truly learn from interactions; it's the same static model for every user, which is a major barrier to AGI.