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  1. Marketing Against The Grain
  2. Why We’re Leaving ChatGPT for Google’s Gemini 3
Why We’re Leaving ChatGPT for Google’s Gemini 3

Why We’re Leaving ChatGPT for Google’s Gemini 3

Marketing Against The Grain · Nov 20, 2025

Google's Gemini 3 is a game-changer for marketers with its advanced video analysis, rapid "vibe coding," and transformation of search.

AI as a Performance Coach Through Video Analysis

Gemini 3 can analyze hour-long videos, providing detailed, actionable feedback on performance. This moves AI from a content summarizer to a sophisticated coach for presenters, podcasters, and sales professionals, identifying nuanced issues like alienating audio-only audiences.

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Why We’re Leaving ChatGPT for Google’s Gemini 3

Marketing Against The Grain·3 months ago

The Future of Search is AI-Generated Interactive Experiences

Google's "AI mode," powered by Gemini 3, is replacing static blue links with dynamically generated, interactive user interfaces. This shift means search results will become lightweight, composable apps tailored to the query, fundamentally altering SEO and the concept of website traffic.

Why We’re Leaving ChatGPT for Google’s Gemini 3 thumbnail

Why We’re Leaving ChatGPT for Google’s Gemini 3

Marketing Against The Grain·3 months ago

AI as a Post-Production Editor for Social Media Clips

Gemini 3 can intelligently segment long-form video by identifying ideal clips for specific platforms and purposes, like a "spicy take for LinkedIn." It provides exact start/end times, dramatically accelerating the social media content creation workflow for repurposing content.

Why We’re Leaving ChatGPT for Google’s Gemini 3 thumbnail

Why We’re Leaving ChatGPT for Google’s Gemini 3

Marketing Against The Grain·3 months ago

AI Performs Deep Creative Analysis on Individual Video Frames

AI can now analyze video ads frame by frame, identifying the most compelling moments and justifying its choices with sophisticated creative principles like color theory and narrative juxtaposition. This allows for deep qualitative analysis of creative effectiveness at scale, surpassing simple A/B testing.

Why We’re Leaving ChatGPT for Google’s Gemini 3 thumbnail

Why We’re Leaving ChatGPT for Google’s Gemini 3

Marketing Against The Grain·3 months ago

"Vibe Coding" Enables Fleets of Monetizable Micro-Apps

Advanced AI like Gemini 3 allows non-developers to rapidly "vibe code" functional, data-driven applications. This creates a new paradigm of building and monetizing fleets of hyper-specific, low-cost micro-SaaS products (e.g., $4.99 per report) without traditional development cycles.

Why We’re Leaving ChatGPT for Google’s Gemini 3 thumbnail

Why We’re Leaving ChatGPT for Google’s Gemini 3

Marketing Against The Grain·3 months ago