The "send me an email" objection is often a polite dismissal. Instead of accepting defeat, turn it into a discovery opportunity by asking, "To make it relevant, what's most important for me to include?" This uncovers priorities for a tailored follow-up.
This cold call opener manufactures a sense of familiarity and social proof, even if the prospect has never heard of you. The psychological trick is to make them feel like they should have, increasing their willingness to listen to your pitch.
When a cold call fails, don't just move on. Ask the prospect directly for feedback: was it a lack of brand recognition, or was the pitch itself not compelling? This turns a rejection into an immediate coaching opportunity to refine your messaging.
When a prospect is too junior, directly asking for a referral often fails. Instead, ask what "altitude" of content would be appropriate for the decision-maker. This coaxes them into revealing the target's title, providing the intelligence needed to find the right person.
When a prospect compliments your opening line and asks to "steal it," enthusiastically agree and offer to send it over. This act of generosity immediately builds rapport, reframing you as a helpful peer rather than a pushy salesperson, making them more receptive.
Prospects often decline meetings to avoid another bad sales experience. Counter this by explicitly stating the value they'll receive (e.g., free ideas, best practices) even if they don't purchase, making the meeting a low-risk proposition for them.
With average connect rates below 5%, cold call competitions often hinge on luck. To fix this, use a power dialer like TitanX to achieve 20-30% connect rates, ensuring reps get enough live conversations to meaningfully test their conversational skills.
Feeling nervous during a high-stakes cold call is common. One rep found that a simple physical action—placing his hands over his head—helped him calm down and regain composure mid-call. This highlights how posture can influence mental state and performance.