A board's duty to maximize shareholder value is an expected value calculation. A $100B offer with a 75% chance of closing is valued at $75B, making an $80B offer with 100% certainty more attractive. Boards weigh financing and regulatory risks heavily against the headline price.

Alex Bouaziz's core M&A principle, learned from his father, is to optimize for long-term satisfaction over short-term leverage. Even when holding the upper hand in negotiations, he structures deals to be fair for both sides. The goal is for both the acquirer and the acquired founder to look back in five years and feel the deal was a great outcome, ensuring better integration and alignment.

Prem Watsa embedded his company's core values directly into its name. "Fair" signifies equitable treatment, the second "F" stands for "Friendly" (no hostile takeovers), and "AX" is a nod to its focus on acquisitions. This makes the company's cultural DNA clear to all stakeholders.

Fairfax employs a clever M&A strategy called the "cannibal buy-up." When an asset is too large to acquire outright, they partner with another firm. Later, when financially stronger, they use their capital to buy out the partner's stake, allowing them to gain 100% control of a valuable asset over time.

In a competitive M&A process where the target is reluctant, a marginal price increase may not work. A winning strategy can be to 'overpay' significantly. This makes the offer financially indefensible for the board to reject and immediately ends the bidding process, guaranteeing the acquisition.

Despite Warner Bros. having a "no shop" provision with Netflix, their board has a fiduciary duty to consider a superior offer. This creates a loophole where a persistent bidder like Paramount can force the target to re-engage, keeping the auction alive even after a winner is chosen.

Instead of lowballing, Bending Spoons makes a very fair, near-final offer immediately. This tactic builds a reputation for seriousness, similar to Warren Buffett's approach. It avoids lengthy back-and-forth and signals that they are not a buyer that can be "pushed around," creating an efficient and powerful deal-making process.

Recent acquisitions, like the bids for Avidel and Cedara, have involved rare, publicly competitive bidding wars. This shift indicates a more heated and aggressive M&A environment where acquirers are willing to fight openly for strategic assets, a departure from typical private negotiations.

Early M&A deals are often reactive, seller-led, and prone to post-acquisition chaos. By the tenth deal, teams mature, developing a clear strategy and a proactive, buyer-led process that controls the narrative and ensures integration success from the start.