When asking for a raise, never mention personal financial issues like rent increases or vet bills. Instead, frame your request around your specific contributions to the company's primary goals. Quantify your impact and demonstrate how your work directly advances the business's strategic objectives. This makes the raise a business decision, not a personal favor.

Don't assume compensation is limited to salary and equity. When a company says they're maxed out, get creative. Propose performance-based bonuses tied to revenue goals or even a company car, which might be a tax write-off for them.

To empower managers to maintain talent density, Netflix provides large severance packages (4-9 months). This reduces the manager's guilt and reframes termination as a strategic decision, not a personal failure, enabling them to make the necessary tough calls for the business.

If a company can't meet your salary request immediately, don't just accept a lower number. Counter by proposing a plan to reach your target within a short, defined period (e.g., three months). This shows confidence, creates a clear performance path, and puts the onus on them to define the milestones for you to hit.

Companies often fail to recognize an employee's value until they face a credible risk of them leaving. Instead of simply accepting a demotion for a career change, the most effective strategy is to secure an offer elsewhere. This external validation is the 'silver bullet' that forces your employer's hand.

Salary isn't about fairness; it's about how difficult you are to replace. Your negotiation power comes from making your boss believe losing you would be more costly than paying you more, based on the problems you solve and your replaceability.

Severance isn't just a courtesy; it's a transaction where the company pays you in exchange for you signing a waiver of all potential legal claims. This means it is highly negotiable. A strong paper trail demonstrating high performance or potential legal issues gives you significant leverage to increase the offer.

Companies pay severance to gain concessions. An employee being fired has leverage by offering to: 1) save the manager time on a formal PIP, 2) control the narrative positively to the remaining team, and 3) allow the manager to feel they handled the exit gracefully.

You don't need a confrontational negotiation to get more. A simple, polite question like, "what's the chance there could be a little more?" is often enough to see a significant, around 20%, increase in your initial offer.