Users are dissatisfied with purely AI-generated creative outputs like interior design, calling it "slop." This creates an opportunity for platforms that blend AI's efficiency with a human's taste and curation, for which consumers are willing to pay a premium.

As AI drives the cost of content creation to zero, the world floods with 'average' material. In this environment, the most valuable and scarce skill becomes 'taste'—the ability to identify, curate, and champion high-quality, commercially viable work. This elevates the role of human curators over pure creators.

As AI commoditizes execution and intellectual labor, the only remaining scarce human skill will be judgment: the wisdom to know what to build, why, and for whom. This shifts economic value from effort and hard work to discernment and taste.

As AI democratizes the technical aspects of content creation, the ability to guide it with unique perspective, craft, and taste becomes the key differentiator. AI is a powerful tool for experts to scale their vision, but it cannot replace the vision itself.

The definition of "AI slop" is evolving from obviously fake images to a flood of perfectly polished, generic, and boring content. As AI makes flattering imagery cheap to produce, authentic, unpolished, and even unflattering content becomes more valuable for creators trying to stand out on platforms like Instagram.

Generative AI allows any marketer to quickly produce mediocre content. This saturation makes buyers more discerning and creates a significant opportunity for brands that invest in genuinely excellent, insightful content to stand out and build trust. Quality, not quantity, becomes the key differentiator.

In a world saturated with AI-generated content, work that is verifiably human-made will command a premium. Similar to how consumers seek out organic food, audiences will actively seek and value the authenticity, personality, and craftsmanship of human-driven content.

As AI tools level the playing field for video production, the most valuable differentiator will be uniquely human skills. Your creativity, personality, and ability to craft a compelling story will become a premium asset that AI cannot replicate.

As AI tools become commoditized, the exponential differentiator for marketing success will be subjective taste. Teams must double down on unscalable, creative elements that AI cannot replicate, as this is what will truly stand out and build a memorable brand.