Instead of using AI to generate generic text, leverage it as a partner to enhance your unique voice. A powerful technique is to have AI interview you to create a "story log"—a database of your personal anecdotes and experiences. This provides authentic, non-replicable material for future content.

In the age of AI, the new standard for value is the "GPT Test." If a person's public statements, writing, or ideas could have been generated by a large language model, they will fail to stand out. This places an immense premium on true originality, deep insight, and an authentic voice—the very things AI struggles to replicate.

Instead of giving an AI creative freedom, defining tight boundaries like word count, writing style, and even forbidden words forces the model to generate more specific, unique, and less generic content. A well-defined box produces a more creative result than an empty field.

Feed your personal writings—journals, blog posts, or content—into an AI. Then, ask it to identify unique traits or patterns about you that you might not see in yourself. This leverages AI's pattern recognition for deep self-reflection and uncovering unconscious biases or strengths.

A counterintuitive use for AI in creative work is as an 'anti-inspiration' tool. By asking it for the 10 most cliché ways to say something, you can see the predictable path and intentionally steer your own writing toward a more novel and impactful expression.

The most creative use of AI isn't a single-shot generation. It's a continuous feedback loop. Designers should treat AI outputs as intermediate "throughputs"—artifacts to be edited in traditional tools and then fed back into the AI model as new inputs. This iterative remixing process is where happy accidents and true innovation occur.

Instead of aiming for a perfect AI-generated first draft, use it as a tool to overcome writer's block. When feeling unmotivated, ask an AI to produce an initial version. The often-flawed or "terrible" output can provide the necessary energy and motivation for a human writer to jump in and improve it.

Leverage AI as an idea generator rather than a final execution tool. By prompting for multiple "vastly different" options—like hover effects—you can review a range of possibilities, select a promising direction, and then iterate, effectively using AI to explore your own taste.

The true creative potential for AI in design isn't generating safe, average outputs based on training data. Instead, AI should act as a tool to help designers interpolate between different styles and push them into novel, underexplored aesthetic territories, fostering originality rather than conformity.