Flexport CEO Ryan Peterson reveals that high tariffs incentivize foreign companies to under-declare goods' value. The U.S. uniquely allows imports without a local entity, meaning there's little recourse when fraud is discovered. This creates a significant competitive disadvantage for American companies that follow the rules.
Legacy industries are often slow to adapt due to inertia and arrogance, creating massive opportunities. Flexport built a simple duty calculator in three days that the entire trade industry adopted, proving that a startup's key to success can be entering a field where competitors are technologically complacent.
Ford builds over 80% of its US-sold vehicles domestically. However, this scale requires importing the most parts, so US tariffs on parts penalize Ford more heavily than companies that import whole vehicles at a lower effective tariff rate, creating a competitive disadvantage.
Given that trade policy can shift unpredictably, rushing to execute multi-year supply chain changes is a high-risk move. According to Flexport's CEO, staying calm and doing nothing can be a radical but wise action until the policy environment stabilizes and provides more clarity.
Tariffs are a direct tax paid by the domestic importer, period. This functions as a significant, unacknowledged fiscal tightening by massively increasing the corporate tax bill. This drain on the economy is a primary driver of the current recessionary impulse, contrary to political narratives.
Tariffs on foreign goods, combined with 'Buy America' provisions for a port modernization project, had the unintended effect of massively increasing costs. Even though the project used domestic steel, tariffs on foreign steel allowed U.S. suppliers to raise their prices, contributing to the project's budget ballooning from $400 million to $2.5 billion.
Despite fears from announced tariffs, the actual implemented tariff rate on U.S. imports is only 10.1%, not the computed 17-18%. This is due to exemptions, trade deals, and behavioral changes by companies. This gap between rhetoric and reality explains the unexpectedly strong 2025 performance of emerging markets.
Tariffs are politically useful in a fiscal crisis because they function as a hidden consumption tax. They allow politicians to claim they're taxing foreigners and protecting the nation, while the revenue raised is insufficient to solve the debt problem and domestic consumers bear the cost.
Geopolitical shifts mean a company's country of origin heavily influences its market access and tariff burdens. This "corporate nationality" creates an uneven playing field, where a business's location can instantly become a massive advantage or liability compared to competitors.
Tariffs on foreign steel don't simply allow buyers to switch to domestic suppliers. A manufacturer of oil industry parts explained that most domestic mills aren't geared for their specific needs or quality requirements (e.g., heat treating). This reveals how tariffs create complex availability and quality challenges, not just simple price increases.
A major unintended consequence of high tariffs is a surge in customs fraud, where companies misdeclare goods' value to slash duty payments. The U.S. is uniquely vulnerable as it allows foreign firms to import without a legal or physical presence, creating a significant enforcement challenge.